Staples

Program Manager Marketing

Staples  •  Framingham, MA (Onsite)  •  20 days ago
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Job Description

Our marketing team is charged with an important task – sharing our Staples story. We use customer data and analytics to help us understand and improve our customers’ experiences, drive customer retention, and encourage brand loyalty. Our team is diverse, with skillsets and responsibilities ranging from graphic design, content creation and performance marketing to loyalty & rewards programs. We work together to provide expertise and guidance, so that the Staples brand is well represented in all areas.

What you’ll be doing

  • Lead and manage our marketing nurture campaign efforts
  • Collaborate and partner with Marketing Operations, Digital Media, Sales, and Creative Team to strategize and execute campaigns across paid and organic digital channels
  • Improve the quality and quantity of leads to drive sales
  • Analyze campaign effectiveness and maximize ROI
  • Manage reporting, forecasting, and data inputs
  • Think creatively to bring new initiatives and campaigns to life

What you bring to the table

  • A cross-functional collaborator who can build alignment within a matrixed team to drive shared goals and strategy
  • The ability to use data to measure progress and create content that drives interest to a B2B audience
  • Experience in lead generation, acquisition marketing and program development a plus
  • Excellent verbal and written communication skills with the ability to effectively interact and present to stakeholders
  • Able to balance multiple priorities simultaneously with the ability to adapt to the changing needs of the business while meeting deadlines
  • Demonstrated ability to manage multiple priorities and hit deadlines

Qualifications:

What’s needed- Basic Qualifications

  • Bachelor’s degree or equivalent experience
  • 5+ years of related work experience
  • 3+ year's experience in Microsoft Office suite (PowerPoint, Excel)

  • Experience with Marketo

We Offer

  • Inclusive culture with associate-led Business Resource Groups
  • Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
  • Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more perks and benefits


Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.

Staples

About Staples

For nearly 40 years, Staples has been a trusted leader in delivering end-to-end workplace solutions for consumers and businesses of all sizes across a broad range of industries. The company provides a comprehensive portfolio of products, strategic solutions, and services including print and marketing, shipping, technology, and travel. Its specialized assortment includes high-quality office supplies, janitorial products, technology, furniture, and breakroom essentials, all supported by best-in-class supply chain capabilities and a dedicated team of experts committed to making the workday easier. Headquartered near Boston, Massachusetts, Staples operates throughout North America via direct B2B sales, e-commerce, and more than 900 retail stores. To learn more, visit your local U.S. Staples store, download the Staples app, explore Staples.com or StaplesBusiness.com, or follow @Staples on social media.

Industry
Retail & Ecommerce
Company Size
10,000+ employees
Headquarters
Framingham, MA
Year Founded
1986
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