Enthusiast Auto Holdings

Product Specialist - Audi/Volkswagen

Enthusiast Auto Holdings  •  Wadsworth, OH (Onsite)  •  1 month ago
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Job Description

Enthusiast Auto Holdings (EAH) is a highly successful e-commerce company in the automotive aftermarket parts industry. EAH goes to market via nine enthusiast focused websites (banners) - ECS Tuning, Turner Motorsport, Pelican Parts, Rennline, Texas Speed & Performance, Z1 Motorsports, Z1 Off-Road, RCI Off-Road and EVANNEX. EAH serves automotive enthusiast customers who are passionate about how their vehicle looks and performs, by providing the parts, content, knowledge and support to make their vehicle come to life. We also serve a global network of specialty installer shops that solve for customers looking for a "Do it For Me" option. EAH’s leadership team has delivered strong organic growth with market-leading profitability. EAH has also completed multiple acquisitions and plans continued expansion of its served markets via acquisition.

EAH is owned and supported by Cortec Group, a premier private equity firm, Cortec has invested millions of dollars to expand EAH’s operations, facilities, technology, and leadership. EAH has recently completed a significant facility expansion at its primary distribution center and is in the process of implementing enterprise-level ERP / WMS / OMS systems.

EAH is seeking a Product Specialist - Audi/Volkswagen responsible for our catalog of products for Audi/Volkswagen vehicles - this includes maintaining our existing product catalog; ideation, onboarding, and merchandising of new products and brands; providing product support to our customer-facing teams. He or she will be responsible for gathering customer insights, talking to our knowledgeable sales reps and gathering insights from social sites and forums to offer compelling new products and optimizing the shopping experience for existing products, across our nine banners and 20+ in-house-brands. This position will be based out of the Company’s Wadsworth, OH headquarters, with meaningful travel requirements to other banners.

Requirements

Responsibilities:

  • Product Catalog - Analyzing and acting on feedback from forums, email marketing, and social media interactions to improve our customer experience by creating and maintaining a best in class product catalog for Audi/VW. Partner with other product departments on best practices, working with our Sales/Marketing Department on supplying the best product offering.
  • Define a clear sales expectation and cannibalization analysis for each product line or product that is being contemplated for onboarding.
  • Write product detail page descriptive copy that is engaging and informative.
  • Set the price for the new product that is competitive/compelling to the customer while also following vendor pricing rules.
  • Provide sales and after-sales support of Audi/VW products
  • Attractively merchandise products on our customer-facing website with category locations and vehicle fitments.
  • Ensure we have accurate forecasting for projected volume, partner with S&P to ensure we have in-stocks.
  • Maintain existing Audi/VW product catalog for OEM, aftermarket, and performance products.

What Success Looks Like:

  • Creating and maintain a best in class Audi/VW OEM, aftermarket, and performance product catalog
  • Become lead Audi/VW phone and email support to customer facing teams
  • Expansion of product catalog across segments (OEM, aftermarket, performance)
  • Strong collaborator between marketing and product teams for new brands and or product lines
  • Demonstrating ownership of our Audi/VW product catalog
  • Be able to create win-win partnership with vendors.
  • ECS Tuning offers a competitive compensation package including excellent Medical, Vision, and Dental coverage, 401K retirement plan and paid vacation.
Enthusiast Auto Holdings

About Enthusiast Auto Holdings

Built by enthusiasts and for enthusiasts, Enthusiast Auto Holdings (EAH) has grown from a family-owned Volkswagen repair shop in Wadsworth, Ohio into one of the largest specialty e-commerce companies in the automotive aftermarket industry. EAH designs, produces, and sells proprietary parts and kits for a rapidly growing number of automotive makes and models, and it partners with hundreds of other performance brands to bring the enthusiast community an unparalleled customer experience. Over one million enthusiasts follow EAH's banners on social media.

Industry
Automotive & Mobility
Company Size
11-50 employees
Headquarters
Unknown
Year Founded
Unknown
Social Media