Insta360

Product Marketing Specialist/Manager

Insta360  •  Onsite  •  4 days ago
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Job Description

Product Marketing Specialist/Manager

深圳

社招

全职

职位描述

Responsibilities: • Work closely with product centre and marketing centre to develop positioning, go-to-market strategy and launch materials of new products, and optimize existing product lines based on customer feedback • Analyze potential vertical markets, determine product/market fit, and propose top selling points customized to each vertical market • Implement new launches, maintain growth in pillar products • Collect and analyze consumer and market insights and competition strategies to make recommendations to management

职位要求

Requirements: • Manager Position: Over 5 years of experience in Product Marketing/IMC/GTM within the consumer electronics industry. • Specialist Position: Over 2 years of experience in Product Marketing/IMC/GTM within the consumer electronics industry. • Excellent English verbal and written communication skills • Strong general business acumen and result-driven, willing to walk extra miles to deliver better results • Interests or experience in photography/videography is a must

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Insta360

About Insta360

At Insta360, we think bold—pushing boundaries to capture life's most incredible moments. From jaw-dropping action shots to cinematic storytelling, we equip creators with award-winning products like Insta360 Ace Pro 2, X5, GO 3S, Link 2, Flow 2 Pro, and Pro 2.

Founded in 2015 with a mission to help people better capture and share their lives, Insta360 has gone from being a college student's dream to a global innovator of 360 cameras, action cameras, and AI-powered imaging tools.

Insta360 products are trusted by a thriving community of over 5 million creators to deliver immersive experiences in filmmaking, real estate, education, entertainment, tourism, journalism and more.

Follow us for:

- Product launches and updates, from cutting-edge hardware to industry-leading software.

- Industry insights on 360 video, filmmaking, and the future of content creation.

- Behind-the-scenes stories from global creators, partners, and the Insta360 team.

Industry
Hardware & Semiconductors
Company Size
501-1,000 employees
Headquarters
Los Angeles, California
Year Founded
2015
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