
Title: Product Marketing Manager, Unrivaled Baseball
Entity: Unrivaled Sports
Location: Hybrid with preferred locations- New York City, Washington, D.C., Los Angeles or Salt Lake City
Salary: 80k - 100k USD annually
About the Company:
Unrivaled Sports is building the nation’s most exciting, community-driven youth sports brand. With some of the most iconic names in youth sports under its umbrella – including Cooperstown All Star Village, Ripken Baseball, and Rocker B Ranch – Unrivaled Sports is committed to delivering formative, memory-making experiences to hundreds of thousands of young athletes and their families across the country.
We are looking for a highly motivated and results-driven Marketing Manager to drive marketing efforts for Unrivaled Baseball. This role will report to the Director of Marketing and will be instrumental in growing the Unrivaled Baseball brand and sub-brands, driving tournament registrations, and continuing to build upon Unrivaled Sports’ leading position in baseball. The ideal candidate is passionate about sports, understands the grassroots athletics market, and has a proven track record in digital and event marketing.
Key Responsibilities
Brand Awareness and Customer Growth
Develop and execute the comprehensive go-to-market strategy for Unrivaled Baseball tournaments and tentpole events, focusing on driving awareness, engagement, and most importantly, registration.
Define and execute strategies to actively grow the Unrivaled Baseball brand footprint and recognition within the youth sports ecosystem.
Design and manage full-funnel marketing campaigns across digital, social, email, and owned venues to achieve key registration and revenue goals.
Social & Community Engagement
Manage the content calendar and day-to-day operations for all Unrivaled Baseball social media channels, fostering a highly engaged and growing online community.
Sales and Lifecycle Marketing
Serve as the primary marketing contact for Sales, delivering high-impact collateral (e.g., presentations, brochures) and relevant campaign assets.
Own lifecycle marketing efforts (e.g., email, SMS) aimed at nurturing leads and driving customer growth and retention.
Qualifications
A minimum of 7 years of experience in marketing, preferably within the sports, events or youth athletics industry.
Proven success in developing and executing digital marketing campaigns that drive direct registrations or e-commerce sales.
Demonstrated ability to contribute to and execute brand-building strategies.
Deep understanding and hands-on experience managing social media platforms (Instagram, TikTok, X, etc.) for a brand.
Strong analytical skills with the ability to translate data and insights into clear, actionable marketing strategies.
Excellent written and verbal communication skills.
Demonstrated ability to develop scalable sales tools (e.g., collateral, case studies)
Proficiency with marketing tools (e.g., email service providers, analytics platforms, social media management tools).
Location: Flexible (Hybrid), with a preference for New York City, Washington, D.C., Los Angeles or Salt Lake City
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Founded by Josh Harris and David Blitzer, with a significant strategic investment by The Chernin Group (TCG), Unrivaled Sports oversees a diverse portfolio of youth sports properties across Baseball, Softball, Football, and Action Sports.
Unrivaled Sports’ portfolio includes Ripken Baseball®, Cooperstown All Star Village, Sports Force Parks™, Baseball Factory™, Softball Factory™, We Are Camp, and the ForeverLawn Sports Complex at the Pro Football Hall of Fame Village.
Unrivaled Sports has partnerships in Baseball with Hall of Famer Cal Ripken, Jr., and in Action Sports with 5-time Olympian Shaun White.
All its properties are committed to providing young athletes with world-class experiences, development opportunities, and platforms to excel.
Learn more at unrivaledsports.com and @unrivaled.sports on Instagram