Advantest

Product Marketing Manager (m/f/d)

Advantest  •  Böblingen, DE (Onsite)  •  24 days ago
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Job Description

In the role of a Product Marketing Manager you will

  • Drive product definition from a market perspective, translating customer requirements and application challenges into differentiated SiConic platform solutions
  • Shape the SiConic platform strategy by combining customer insight, market trends, and business impact (including ROI considerations)
  • Provide structured input to Product Management for roadmap and feature prioritization based on market and application requirements
  • Define and communicate competitive positioning and value propositions for SiConic solutions
  • Represent Product Marketing in cross-functional development teams, ensuring alignment between market needs and product implementation, compelling business case and pricing, lead customer validation
  • Develop introduction strategies for new solutions in close alignment with Sales and Business Development
  • Consult senior management on market trends, customer validation strategies, and new application opportunities
  • Establish and manage strategic ecosystem partnerships to enable differentiated end-to-end solutions

Qualifications

Must Qualifications:

  • University degree in Electrical Engineering, Computer Science (or equivalent)
  • Several years of experience in silicon validation or test and/or years of experience in Marketing / Product Management (or equivalent)
  • Profound understanding of electronic solutions (HW/SW) and their development processes and tools
  • Proven customer experience – breaking into new market segments and user groups
  • Attitude to win – oftentimes requiring hands on problem solving
  • Structured approach to problem analysis and problem solving
  • Excellent interpersonal skills to work in cross-functional and global environment
  • Strong communication and presentation skills. Ability to discuss technical and business solutions directly with industry leaders.
  • Fluent English skills combined with an interest in travel (approx. 20%) in order to maintain relationship with customers and other Advantest sites in Asia, U.S. and Europe.

Preferred Qualifications:

  • Relevant experience in Semiconductor business
  • Experience with Semiconductor, EDA, Design, Design Verification, Silicon Validation, Test and Measurement, or Semiconductor Manufacturing flow
  • Experience in strategic planning
  • Leadership in cross functional teams
  • Fluent German language skills
Advantest

About Advantest

Advantest (TSE: 6857) is the leading manufacturer of automatic test and measurement equipment used in the design and production of semiconductors for applications including 5G communications, the Internet of Things (IoT), autonomous vehicles, high performance computing (HPC) including artificial intelligence (AI) and machine learning, and more. Its leading-edge systems and products are integrated into the most advanced semiconductor production lines in the world. The company also conducts R&D to address emerging testing challenges and applications; develops advanced test-interface solutions for wafer sort and final test; produces scanning electron microscopes essential to photomask manufacturing; and offers system-level test solutions and other test-related accessories. Founded in Tokyo in 1954, Advantest is a global company with facilities around the world and an international commitment to sustainable practices and social responsibility.

More information is available at www.advantest.com.

Industry
Hardware & Semiconductors
Company Size
1,001-5,000 employees
Headquarters
Tokyo, JP
Year Founded
1954
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