Job Description

Role: Product Marketing Manager
Department: Marketing
Reports into: GlobalVP of Marketing
Location: London (hybrid, office based 2-3 days p/week)

About the role:

Disguise is looking for a Product Marketing Manager to define how our products are understood, valued, and adopted worldwide. You’ll own the positioning, launches, and global scale of our hardware, software, and services, working at the centre of our evolution from a hardware-first company to a software-led ecosystem.

You’re comfortable diving into complex technology and translating it into clear, compelling narratives that resonate with real users. Deeply customer-driven, you’ll spend time listening to how our customers speak, turning their needs into messaging frameworks used across product, sales, marketing, and leadership.

As a strategic, hands-on Product Marketing Manager, you’re technically curious, commercially sharp, and creatively driven. You’ll build crisp narratives that empower go-to-market teams and connect with the world’s leading creators across live entertainment, immersive experiences, sports, and beyond helping shape Disguise’s next chapter.

What you'll do:

• Own positioning and messaging for Disguise’s software-led platform, translating complex hardware and software into clear, differentiated, solution-focused value.
• Lead go-to-market for software launches and updates, driving adoption and recurring revenue while supporting integrated GTM across hardware and services.
• Get deep into the products, partnering with Product and Engineering to shape narratives informed by real customer insight and market context.
• Lead high-impact sales pitch decks, talk tracks, and playbooks using learned customer language to enable confident, solution-led selling.
• Collaborate with Content Marketing to identify and develop compelling customer case studies that prove real-world impact.
• Enable sales and partners with clear, consistent messaging, training, and collateral that scales globally.
• Act as the voice of the customer, spending time with users to keep messaging grounded, relevant, and resonant.

Your skills, behaviours and values:

• Deep product marketing expertise (8+ years) across positioning, messaging, value propositions, and go-to-market
• Proven experience launching and scaling software products, ideally in SaaS industries or creative, media, technology.
• Ability to deeply understand complex software and hardware, and turn that insight into clear, solution-led customer narratives.
• Strong end-to-end GTM execution from strategy and messaging to sales enablement and campaign delivery.
• Customer-obsessed and insight-driven, with experience translating market and user research into product and GTM impact.
• Confident sales enabler, creating pitch decks, playbooks, training, and collateral that help commercial teams win.
• Commercially and data minded, comfortable measuring adoption, impact, and performance.
• Highly collaborative, effective across Product, Sales, Marketing, and Customer Success.
• Clear, compelling communicator with exceptional storytelling skills.
• Organised, detail-driven, and able to deliver high-quality work at pace.
• No Ego: being approachable, authentic and humble
• Dynamic: being able to pivot quickly with an abundance of energy and resilience