Nexperia

Product Marketing Manager

Nexperia  •  Taipei, TW (Onsite)  •  2 days ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

As a Product Marketing Manager, you will be the subject matter expert for your assigned product segment, with a deep understanding of the market landscape, competition, and business opportunities. You will work closely with cross-functional teams including Applications, R&D, Strategy, Marketing, GSM, and customers to drive portfolio strategy and support future business growth.

This role requires a strategic thinker with strong commercial awareness, analytical capabilities, and the ability to translate market insights into actionable business strategies.

What You Will Do

  • Define and develop product segment strategies and product roadmaps

  • Develop compelling value propositions and execute go-to-market strategies

  • Own and manage product pricing strategies

  • Analyse market trends, customer needs, and competitive landscape

  • Initiate and evaluate business cases for new opportunities

  • Build and maintain strong customer relationships

  • Collaborate cross-functionally to align product and business strategies

  • Support portfolio growth and long-term business objectives

What You Will Need

  • Bachelor’s degree in electrical & electronic engineering or a related discipline

  • Minimum 5 years of experience in Product Marketing or Business Development within the Semiconductor industry

  • Proven track record in developing and executing successful marketing strategies

  • Strong understanding of market trends, customer needs, and competitive positioning

  • Frequent collaboration and coordination with the Europe team is required.

  • Excellent analytical, communication, and presentation skills

  • Ability to manage multiple priorities in a fast-paced environment

  • Fluent in written and spoken English; additional language skills are an advantage

Talent acquisition based on Nexperia vacancies is not appreciated. Nexperia job adverts are Nexperia copyright © material and the word Nexperia® is a registered trademark.

D&I Statement

As an equal-opportunity employer, Nexperia values diversity not just because it is the right thing to do but because diverse teams perform better. We are dedicated to being inclusive, and a proof point of this dedication is that we were the main partner of the very first Dutch Paralympic Team NL House during the Paris 2024 Paralympic Games. Our recruitment process is inclusive and accessible to all, and we consider all applicants fairly, as well as providing a safe work environment and reasonable adjustments where requested.

In addition, we offer our colleagues the possibility to join employee resource groups such as the Pride Network Group or global and local Women's groups. Nexperia is committed to increasing women in management positions to 30% by 2030.

Nexperia

About Nexperia

Headquartered in the Netherlands, Nexperia is a global semiconductor company with a rich European history and over 15,000 employees across Europe, Asia, and the United States. As a leading expert in the development and production of essential semiconductors, Nexperia’s components enable the basic functionality of virtually every commercial electronic design in the world – from automotive and industrial to mobile and consumer applications.

The company serves a global customer base, shipping more than 100 billion products annually. These products are recognized as benchmarks in efficiency – in process, size, power and performance. Nexperia's commitment to innovation, efficiency, sustainability, and stringent industry requirements are evident in its extensive IP portfolio, its expanding product range and its certification to IATF 16949, ISO 9001, ISO 14001 and ISO 45001 standards.

For questions or more information about our career opportunities: joinourteam@nexperia.com Connect with us today and become a part of TeamNexperia! Nexperia - Efficiency Wins.

Industry
Hardware & Semiconductors
Company Size
1,001-5,000 employees
Headquarters
Nijmegen, NL
Year Founded
Unknown
Social Media