hireVouch

Product Marketing Manager

hireVouch  •  San Francisco, CA (Onsite)  •  13 days ago
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Job Description

ABOUT THE ROLE

Hiring a Senior PMM + Growth Marketer to own how we show up to the market.

You'll lead positioning, run product launches, build the sales enablement toolkit, and concept brand campaigns that earn real attention. 80% of the role is core PMM. 20% is directing creative campaigns for social.

This is a high-ownership role. You won't just maintain messaging, you'll define it. You report to the CMO and work closely with the founding team.

KEY RESPONSIBILITIES

  • Own positioning and messaging across all buyer types and verticals

    Develop vertical-specific narratives for healthcare, legal, automotive, insurance, utilities, and logistics

    Keep competitive differentiation sharp as the Voice AI landscape evolves

  • Lead product launches end-to-end

    Own strategy, narrative, and cross-functional coordination from brief to announcement

    Partner with DevEvangelist on the demo and technical content layer

  • Build sales enablement from scratch

    Run enablement sessions and keep the team equipped with the latest messaging

  • Drive customer and market insights

    Run ongoing discovery and translate insights into messaging that converts

    Build case studies and proof points across key verticals

  • Direct brand and social campaigns (20%)

    Concept campaigns and brief the creative team on execution

    Plan campaign bursts around launches, events, and AI industry moments

YOU MIGHT THRIVE IF

  • You have 5+ years of product marketing in B2B SaaS, developer tools, or AI infrastructure

  • You have owned product launches end-to-end, not just contributed to them

  • You have strong messaging instincts and know how to brief creatives to bring ideas to life

  • You are hands-on, you don't just plan, you ship

  • You are comfortable with technical products and can translate complexity into clear value

  • You move fast and make good decisions with incomplete information

WHAT WE'RE LOOKING FOR

Must have

  • 5+ years of product marketing in B2B SaaS, developer tools, or AI infrastructure

  • Proven track record of owning launches end-to-end

  • Strong messaging instincts: knows what to say and how to brief others to say it

  • Experience building sales enablement programs from scratch

  • Comfortable with technical products

Nice to have

  • Experience in AI infrastructure, CCaaS, or contact center space

  • Background marketing to both technical and business buyers

  • Has directed social campaigns with real organic reach

  • Strong aesthetic sensibility and POV on brand content

  • Startup experience

HOW WE EVALUATE

We care less about checkboxes and more about:

  • Whether you have actually owned positioning that shaped how a product is perceived

  • Whether you can concept campaigns that earn real attention, not just fill a calendar

  • Whether product, sales, and design teams would genuinely want to work with you

  • Whether you move fast and make good decisions under ambiguity

hireVouch

About hireVouch

Our Edge

Hiring and retaining skilled talent is paramount for your company’s success. Finding the right people – who have the right skills and right personality fit – can be incredibly challenging in today’s job market. Here at hireVouch we can help you acquire the highest calibre candidates through the relationships we have formed over more than a decade. Our approach is an ethical one. Rather than use the often-employed aggressive methods typical of the recruitment industry, our focus is placed largely on referral-based networking.

Getting it right really matters to us. Let us leverage our network of talent that has already been vouched for by leading professionals in the industry to help your business grow.

Services Offered

Contingency and Retained Search

Here at hireVouch we focus on sourcing best-in-class candidates for rewarding positions in Canada and the US. We have extensive expertise in Contingency, Retained and Temporary placement, primarily within the IT sector.

On-Site Search Assistance

We have a trusted network of HR and search professionals who can provide on-site search services to help fulfill immediate needs as well as help train internal staff in finding the highest quality talent

Company Marketing Strategy

We know how competitive the job market can truly be and how important it is to have a strategy to attract talent. At hireVouch we have extensive expertise in helping companies better market themselves. We can provide the tools and knowledge that will assist you in making your business a highly attractive place to work. Developing a company marketing strategy is key to hiring the talent you need to grow.

Industry
HR & Recruiting
Company Size
1-10 employees
Headquarters
Unknown
Year Founded
2016
Social Media