Elite Talent

Product Marketing Manager

Elite Talent  •  Baghdad, IQ (Onsite)  •  5 months ago
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Job Description

strategy in the electrical and home appliances sector. The ideal candidate should have a proven track record in managing large scale marketing campaigns and a deep understanding of the consumer electronics and appliances market.

Requirements

  • Develop and execute marketing strategies to increase brand awareness, market share, and sales of electrical/home appliances
  • Lead integrated marketing campaigns across digital, offline, retail, and trade channels
  • Conduct market analysis to identify new opportunities, trends, and customer behaviors
  • Collaborate with sales and product teams to align marketing efforts with business goals
  • Manage advertising agencies, creative partners, and media buying processes
  • Track and analyze performance metrics (ROI, KPIs, conversion rates) and optimize campaigns accordingly
  • Plan and oversee promotional events, product launches, and exhibitions
  • Build strong brand positioning and ensure consistency across all communication channels

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or a related field (Master’s preferred)
  • Minimum of 5 years of marketing experience, with at least 2–3 years in the electrical/home appliances sector
  • Strong background in planning and executing large-scale marketing campaigns
  • Excellent understanding of B2C consumer behavior in electronics and appliances
  • Hands-on experience with digital marketing tools, CRM systems, and analytics platforms
  • Proven leadership and project management skills
  • Strong communication skills in English (Arabic is a plus, if applicable)

Benefits

  • Pension Plan
  • Paid Time Off
  • Training & Development
Elite Talent

About Elite Talent

Elite Talents is a leading company in the field of recruitment and human resources services, providing comprehensive services including talent acquisition, strategic management consulting, payroll management, and workforce development. Our team is distinguished by its expertise and deep knowledge, and we rely on the latest technologies to ensure the efficient and high-quality achievement of our clients' goals.

Industry
Consulting & Advisory
Company Size
1-10 employees
Headquarters
Baghdad, IQ
Year Founded
Unknown
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