Sensor Tower

Product Marketing Manager

Sensor Tower  •  $115k - $120k/yr  •  Culver City, CA (Onsite)  •  3 months ago
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Job Description

As a Product Marketing Manager (PMM) at Sensor Tower, you’ll play a critical role at the intersection of product, sales, and marketing. You’ll position complex data products with clear, compelling messaging and enable our go-to-market teams to drive growth and adoption.
This is a mid-level role for a well-rounded marketer who thrives on collaboration, and strategic storytelling—someone who understands technology, SaaS, and data products and can communicate their impact clearly.
Base salary: $115,000 - $120,000

What the Product Marketing Manager will do:

  • Develop and refine go-to-market strategies for Sensor Tower’s data and insight products, driving awareness and adoption.
  • Collaborate closely with Product, Sales, and Marketing teams to position and launch new products and features.
  • Build customer-facing materials (presentations, case studies, one-pagers) that clearly communicate value and unique selling propositions.
  • Conduct market research and competitive analysis to inform product messaging and strategy.
  • Partner with Sales to enable teams with the right messaging, collateral, and training.
  • Gather and synthesize customer feedback to influence the product roadmap and marketing initiatives.

What we’re looking for:

  • 3+ years of experience in Product Marketing, preferably within tech, SaaS, or data-driven products.
  • Strong understanding of how to market complex or data-rich products.
  • Proven experience working cross-functionally with Sales and Product Management.
  • Exceptional written, verbal, and presentation skills, effectively communicating with diverse audiences while maintaining a customer-first approach.
  • Ability to translate technical concepts into clear, engaging messaging for different audiences.
  • Experience in WebTech, AdTech, MarTech, gaming, or analytics products is a plus.
Sensor Tower

About Sensor Tower

Sensor Tower is the leading source of mobile app, digital advertising, retail media, and audience insights for the largest brands and app publishers across the globe.

With a mission to measure the world’s digital economy, Sensor Tower’s award-winning platform delivers unmatched visibility into the mobile app and digital ecosystem, empowering organizations to stay ahead of changing market dynamics and make informed, strategic decisions.

Founded in 2013, Sensor Tower’s mobile app insights have helped marketers, app, and game developers demystify the mobile app ecosystem with visibility into usage, engagement, and paid acquisition strategies. Today, Sensor Tower’s digital market insights platform has expanded to include Audience, Retail Media, and Digital Advertising Insights (formerly Pathmatics), helping brands and advertisers understand their competitor’s advertising strategies and audiences across web, social, and mobile.

Industry
IT & Software
Company Size
201-500 employees
Headquarters
San Francisco, California
Year Founded
Unknown
Website
sensortower.com
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