What You Will Do

• Drive portfolio growth by supporting brand strategy development, execution of marketing initiatives, customer engagement programs, and portfolio expansion activities.
• Support annual and long-range brand planning aligned with global business objectives to deliver revenue growth, profitability, and market share targets.
• Develop and deploy scalable marketing assets, campaigns, tools, and best practices that can be effectively localized across markets.
• Identify and execute internal and external education opportunities that enhance brand awareness, customer experience, and overall brand value.
• Partner closely with local marketing, sales teams, education managers, key opinion leaders (KOLs), and cross-functional stakeholders to strengthen customer relationships and engagement.
• Collaborate with divisional, portfolio, and local marketing teams to create annual marketing plans and build a strategic 3-5 year portfolio roadmap.
• Support product lifecycle management activities including demand forecasting, new product launches, portfolio expansion, and product phase-out initiatives in partnership with supply chain and country leadership.
• Analyze business performance, market trends, competitive intelligence, and customer insights to identify growth opportunities and support portfolio development strategies.
• Contribute to the design and execution of customer-facing events, congresses, workshops, facility tours, medical education programs, and internal training initiatives while supporting brand positioning, messaging, and pricing strategies.

What You Need

• MBA or equivalent postgraduate qualification in Marketing, Business Administration, or a related field preferred.
• 7+ years of experience in medical devices, healthcare, life sciences, or brand/marketing management roles.
• Strong analytical, strategic thinking, and problem-solving capabilities with the ability to translate insights into business actions.
• Proven ability to manage multiple projects, stakeholders, and priorities while consistently meeting deadlines in a fast-paced environment.
• Advanced proficiency in Microsoft Office applications, particularly Excel, PowerPoint, and Word, with strong presentation and communication skills.