Job Description

Product Manager

Key Performance Areas:

1. Product Strategies

• Define short, medium, and long-term vision, strategy, and roadmap for The Companys Radio Frequency (RF) products.

• Identify market needs and customer pain points via research and competitive analysis.

• Understand customer needs through engagement with internal and external customers.

• Create new products, product lines, and evaluate new ideas for market uptake.

• Analyse product business cases (financial & strategic).

• Communicate product strategy to relevant internal and external stakeholders.

2. Technology Research

• Research and analyse current and emerging technologies affecting The Companys products and strategies.

• Advise stakeholders on market impacts of new and existing products.

3. Competitor Product, Market and Landscape Research

• Research competitor products (strengths, weaknesses, technical, market, and pricing comparisons).

• Translate external landscape and competitor positioning into actionable internal strategies.

4. Product Lifecycle Management

• Develop product plans (roadmaps) for internal and external use.

• Collaborate with engineering and operations to design and launch new products/features.

• Translate business requirements into technical specifications and user stories.

• Define Manufacturer's Suggested Retail Price (MSRP) across regions.

• Monitor product performance (adoption, sales, technology trends); initiate improvements.

• Manage product upgrades and end-of-life transitions.

• Ensure compliance with regional/technology regulations.

• Manage the introduction of new products.

• Create and monitor short- and long-term product sales/production strategies.

5. Marketing

• Create product marketing communication objectives.

• Collaborate with the marketing team on presentations and materials.

• Market new and updated products to internal and external customers.

• Provide product strategy inputs at trade shows, online platforms, social media, etc.

6. Product Training & Support

• Provide product overview training to sales teams (internal & external).

• Host product webinars, workshops, and seminars.

• Offer technical advice to customers that reflects The Companys brand.

• Respond to tenders (RFx) with detailed and accurate technical input.

7. Administration and Reporting

• Complete general correspondence and administration tasks accurately and on time.

• Manage email inbox and data effectively.

• Maintain professional image in all communications.

• Meet all reporting and feedback deadlines according to company requirements.

• Adhere to departmental processes and SOPs.

• Provide statistics and information as needed.

8. Values and Conduct

• Brand Promotion Maximize exposure of The Companys brand through products and marketing.

• Innovation & Agility Use MVPs and agile methods to create relevant products and streamline internal functions.

• Fearless Initiative & Risk-Taking Encourage boldness, forgive genuine mistakes, and embrace calculated risks.

• Teamwork & Synergy Foster vulnerability, trust, honesty, and integrity.

• Diversity & Inclusion Embrace diversity, eliminate biases, and promote equal opportunities.

• Global Citizenship Care for the environment, employees, and communities; welcome diverse cultures.

9. Qualifications & Experience

• B.Eng/BSc Engineering (Masters advantageous).

• 5-8 years experience in RF, Electronics, or related fields.

• Minimum 2 years of leadership experience.