Canva

Product Localisation Lead - India

Canva  •  Bengaluru, IN (Onsite)  •  2 days ago
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Job Description

Join the team redefining how the world experiences design.

Hey, hello, hiya, g'day, mabuhay, kia ora, 你好, hallo, vítejte, namaste!

Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.

Where and how you can work

Our headquarters is in sunny Sydney, Australia, but our team spans the globe. While we support flexible, remote-friendly ways of working, for this role, we’re focusing on Bangalore so we can best support our teams and keep collaboration flowing.

What you’d be doing in this role

  • Own Canva’s product and localisation strategy for India, with a strong focus on user growth and experience across languages.

  • Contribute to the product roadmap for India, including features, payment methods, authentication flows, and other market-specific initiatives.

  • Analyse the active user and subscription funnels to identify opportunities for improving activation, engagement, and conversion.

  • Evaluate and adapt global messaging, campaigns, and product experiences to resonate with Indian users across different regions and languages.

  • Provide cultural and linguistic insights to global teams to inform product, content, and marketing decisions.

  • Project management to drive cross-functional collaboration on localisation: Marketing, Content, SEO and Product

  • Manage relationships with external localisation partners and collaborate with external linguists, translators and the in-house Language Manager, to ensure clarity, cultural nuance, and consistency across all Indian-language experiences. Together, develop and evolve style guides, tone of voice principles, and best practices for the region.

  • Help prioritise localisation investments across languages and regions based on impact, scale, and user needs.

Qualifications

What we're looking for

  • 5+ years of experience working in product, growth, or localisation roles within a high-growth SaaS or product-led company.

  • Strong product and growth mindset, with an understanding of how India’s language ecosystem (including regional languages and English usage patterns) influences user behaviour and product adoption.

  • Strong understanding of content and UX copy, including the ability to write and adapt English-language messaging for Indian users across product and growth surfaces.

  • Experience working cross-functionally and influencing stakeholders across product, marketing, content, and regional teams.

  • Fluency in English, with strong proficiency in at least one major Indian language. Familiarity with multiple Indian languages is a strong plus.

  • Comfortable operating in ambiguity and scaling solutions in complex, multi-market environments.

  • A strategic thinker who is equally happy rolling up their sleeves and executing.

  • Genuine passion for Canva’s mission to empower the world to design.

Additional Information

About the Group/Team

Canva’s International Supergroup is responsible for driving growth and deepening adoption across our key regions worldwide. We are an entrepreneurial, cross-functional team that turns bold strategy into culturally resonant execution.

In India, our mission is to empower people across the country to design and express themselves, regardless of language, geography, or background. India represents one of Canva’s most important growth opportunities, with a deeply diverse language ecosystem, a rapidly expanding creator economy, and millions of users coming online for the first time. Our goal is to make Canva feel intuitive, accessible, and truly local for users across India.

About the Role/Specialty

As the India Localisation Lead, you will own Canva’s product and localisation experience in India, ensuring users across different regions and languages have the best possible Canva experience. You will be the voice of Indian users and a champion for culturally and linguistically relevant product experiences.

This role goes beyond translation. It requires a strong understanding of India’s language landscape, how users switch between languages, and how localisation decisions impact trust, usability, and growth at scale.

Canva

About Canva

We're a global online visual communications platform on a mission to empower the world to design. Featuring a simple drag-and-drop user interface and a vast range of templates ranging from presentations, documents, websites, social media graphics, posters, apparel to videos, plus a huge library of fonts, stock photography, illustrations, video footage, and audio clips, anyone can take an idea and create something beautiful on Canva on any device, from anywhere in the world.

Since our launch in 2013, we’ve had the crazy big goal of making design accessible to everyone. We were founded on the belief that people shouldn't need to understand complex software to unlock their creativity. We’re leveling the playing field and democratizing access to design and visual communication by empowering 100% of the world to communicate in a way that was once limited to the 1%.

We've always had a deeper mission surrounding Canva — which we talk about as our 'simple' two-step plan: to build one of the world’s most valuable companies, and to do the most good we possibly can. We're committed to our core value of Being a Force for Good, so as the value of our company grows, so too does our ability to have a positive impact on the world.

Industry
IT & Software
Company Size
10,000+ employees
Headquarters
Surry Hills, AU
Year Founded
2012
Website
canva.com
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