EXL

Product Coordinator – MarTech Platforms & Governance

EXL  •  Canada (Onsite)  •  2 months ago
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Job Description

The Product Coordinator – MarTech Platforms & Governance plays a critical role in supporting the operational scale and governance of the organization’s multi-tenant MarTech ecosystem. This role is responsible for managing intake processes, coordinating user access and recertification, and enforcing platform governance across a suite of MarTech solutions, including Adobe Experience Cloud and Adobe Experience Platform.

Partnering closely with Product Management leadership (including the Senior Product Manager), Solutions Architecture (including the Solutions Director), and the Director of MarTech Strategy & Operations, this role drives consistency, transparency, and operational efficiency across internal & external stakeholders (domestic & international).

Key Responsibilities

  • Own and manage centralized intake process for MarTech requests, ensuring completeness, proper categorization, and routing.
  • Serve as the central coordination point for MarTech intake and issue escalations, including logging, triaging, prioritizing, and routing requests and issues to Product, Architecture, or vendor teams, while ensuring visibility, tracking, and timely resolution.
  • Track and report on intake SLAs, request status, and prioritization outcomes.
  • Coordinate user access requests across MarTech platforms, ensuring alignment with governance and role-based permissions.
  • Support quarterly user access recertification processes in partnership with IT and Security teams.
  • Maintain governance logs, including tracking of segments, journeys, and sandbox usage across a multi-tenant environment.
  • Assist in enforcing platform standards, naming conventions, and usage guidelines across internal & external users.
  • Coordinate and support governance forums, intake triage meetings, and cross-functional working sessions.
  • Document decisions, action items, and maintain centralized documentation repositories.
  • Track platform adoption, usage trends, and open issues to support operational reporting.
  • Assist with UAT coordination, release tracking, and cross-team communication.

Key Responsibilities

  • Own and manage centralized intake process for MarTech requests, ensuring completeness, proper categorization, and routing.
  • Serve as the central coordination point for MarTech intake and issue escalations, including logging, triaging, prioritizing, and routing requests and issues to Product, Architecture, or vendor teams, while ensuring visibility, tracking, and timely resolution.
  • Track and report on intake SLAs, request status, and prioritization outcomes.
  • Coordinate user access requests across MarTech platforms, ensuring alignment with governance and role-based permissions.
  • Support quarterly user access recertification processes in partnership with IT and Security teams.
  • Maintain governance logs, including tracking of segments, journeys, and sandbox usage across a multi-tenant environment.
  • Assist in enforcing platform standards, naming conventions, and usage guidelines across internal & external users.
  • Coordinate and support governance forums, intake triage meetings, and cross-functional working sessions.
  • Document decisions, action items, and maintain centralized documentation repositories.
  • Track platform adoption, usage trends, and open issues to support operational reporting.
  • Assist with UAT coordination, release tracking, and cross-team communication.

Required Qualifications

  • 4-6 years of experience in a coordination, operations, or MarTech support role.
  • Experience working with enterprise marketing technology platforms (e.g., Adobe Experience Cloud, CRM systems, or similar).
  • Strong organizational and process management skills.
  • Experience managing intake systems, workflows, or ticketing tools, including triaging and routing issues in a structured environment.
  • Ability to manage multiple requests and stakeholders in a fast-paced environment.
  • Ability to prioritize requests and issues based on business impact, urgency, and defined SLAs
  • Strong communication skills with the ability to coordinate across technical and business teams.
  • Proficiency with common collaboration and productivity tools (e.g., Excel, PowerPoint, Jira, Workfront, or similar)

Preferred Qualifications

  • Familiarity with MarTech solutions, including Adobe platforms such as AEP, AJO, CJA, AEM, and Workfront.
  • Experience supporting governance or access management processes.
  • Familiarity with service management or ticketing tools (e.g., Jira, ServiceNow, Workfront)
  • Exposure to multi-tenant or enterprise-scale platform governance environments.
  • Exposure to marketing operations, digital marketing, or customer journey management.
  • Experience supporting issue escalation workflows, incident tracking, or operational support in a technology or MarTech environment.
  • Familiarity with user access controls, role-based permissions, or audit processes.

Key Success Factors

  • Maintains high accuracy and consistency in managing intake and access processes.
  • Improves transparency and responsiveness across MarTech requests.
  • Supports scalable governance as the number of users and use cases grows.
  • Builds strong working relationships with cross-functional stakeholders.
  • Demonstrates ownership, attention to detail, and proactive problem-solving.
EXL

About EXL

Choosing a digital partner is about more than capabilities — it’s about collaboration and character.

Unrealistic overhauls and off-the-shelf products ignore what matters most — your unique needs, culture, goals, and your legacy data and technology environments.

At EXL, our collaboration is built on ongoing listening and learning to adapt our methodologies. We’re your business evolution partner—tailoring solutions that make the most of data to make better business decisions and drive more intelligence into your increasingly digital operations.

Whether your goals are scaling the use of AI and digital, redesign operating models, or driving better and faster decisions, we’re here to partner with you to help you gain—and maintain—competitive advantage with efficient, sustainable models at scale.

Our expertise in transformation, data science, and change management helps make your business more efficient and effective, improve customer relationships and enhance revenue growth. Instead of focusing on multi-year, resource- and time-intensive platform designs or migrations, we look deeper at your entire value chain to integrate strategies with impact.

We use our specialization in analytics, digital interventions, and operations management—alongside deep industry expertise — to deliver solutions that help you outperform the competition.

At EXL, it’s all about outcomes—your outcomes—and delivering success on your terms. Share your goals with us and together, we’ll optimize how you leverage data to drive your business forward.

For more information, visit www.exlservice.com.

Industry
Consulting & Advisory
Company Size
10,000+ employees
Headquarters
New York, NY
Year Founded
Unknown
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