Miele

Product Category Marketing Manager

Miele  •  $95k - $105k/yr  •  Princeton, NJ (Onsite)  •  2 months ago
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Job Description

Your Responsibilities

  • Lead contact person for all product-driven activities in the Refrigeration Category
  • Ensure market strategy alignment with the Global Refrigeration - category strategy
  • Provide feedback to global headquarters in terms of competition, new products, etc.
  • Definition of product assortment (line-up and pricing) with regard to turnover, sales volume and profitability
  • Conduct market analyses (e.g. syndicated market data, competitor information, customer feedback, consumer insights)
  • Ensure state of the art product presentations at POS
  • Define distribution and POS objectives together with the sales departments for all channels
  • Analysis of sales & turnover development and derivation of product measures & campaigns
  • Leading new product launches and phase-outs
  • Preparation of the annual marketing plan per category and channel (off- and online) based on market requirements
  • Creation and definition of national appliance promotions
  • Participating in international company projects

What we are looking for

  • Bachelor/Master preferred (Marketing, Business Administration or of a comparable study program)
  • 5+ years relevant work experience, experience in leading a category in a business and/or managing product launches
  • Interdisciplinary interface management
  • Project and process management
  • Leadership capabilities
  • Entrepreneurial thinking, analytical skills, motivation, strong commitment and target orientation
  • Intercultural knowledge
  • Excellent written and oral communication
  • Strong mobility/international experience and willingness to travel

The salary range for this position is $95,000 to $105,000 annually plus bonus. This range is a guideline and may not reflect your exact offer. Factors that will be considered when extending an offer include but are not limited to education experience, relevant skills, and alignment with market data.

Benefits

  • Comprehensive health, dental and vision insurance
  • Wellness discounts on medical premiums
  • 100% covered life and long-term disability insurance
  • 401k with company match
  • PTO + holidays
  • Discounted gym membership
  • Generous Employee Purchase Program
  • Wellness and volunteer programs

Miele is an Equal Opportunity Employer and supports and enforces a drug-free workplace. EOE/AA:M/F/D/V

Miele

About Miele

Since being founded in 1899 Miele has followed its 'Immer Besser'​ brand promise.

As the world’s leading manufacturer of premium domestic appliances, we create delightful experiences – not only with regard to the quality of our products, but also in terms of performance, convenience, design and sustainability. For our customers, this means the peace of mind of knowing that choosing Miele is a good decision – and probably the decision of a lifetime.

Our product portfolio includes kitchen appliances such as ovens, steam ovens, refrigerators, coffee machines and dishwashers as well as vacuum cleaners, washing machines and dryers. Dishwashers, washer-extractors and tumble dryers for commercial use as well as washer-disinfectors and sterilisers for use in medical applications augment this line-up.

Miele is a family-run company in the fourth generation with eight production plants in Germany as well as one plant each in Austria, the Czech Republic, China and Romania. The company is represented with its own sales subsidiaries and via importers in almost 100 countries. In the 2020 fiscal year, the Miele Group achieved sales of 4.5 bn, 6.5% more than in 2019. Miele employs around 20,944 people worldwide.

Industry
Manufacturing & Production
Company Size
5,001-10,000 employees
Headquarters
Gütersloh, DE
Year Founded
1899
Website
miele.com
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