Job Description

Job Location: RIVERSIDE, CA 92507
Salary Range: $135,000.00 - $150,000.00 Salary/yearPosition Overview
We are seeking a Product Category Manager to help drive the next generation of performance products in the automotive and power sports aftermarket. This role is responsible for identifying new product opportunities, developing category strategies, and working closely with Product Development and Engineering to bring high performance products to market.
The ideal candidate has deep knowledge of the performance aftermarket, understands enthusiast driven markets, and can translate market insights into successful product launches.
Key Responsibilities
Category Strategy & Growth
- Develop and execute category growth strategies to expand revenue/market share.
- Identify new product opportunities using market research, competitive analysis, and vehicle platform trends.
- Build and manage product roadmaps aligned with company growth objectives.
Product Innovation
- Lead new product ideation and translate market needs into product concepts and requirements.
- Serve as the voice of the customer during the product development process.
- Partner closely with engineering to ensure products deliver meaningful performance and differentiation.
Market & Competitive Intelligence
- Monitor trends in the automotive and powersports performance aftermarket.
- Analyze competitor products, pricing, and positioning.
- Evaluate vehicle platforms and VIO data to prioritize product opportunities.
Product Launch & Lifecycle Management
- Collaborate with Sales and Marketing to develop go to market strategies.
- Define product positioning, features, and value propositions.
- Monitor category performance and adjust strategies to drive growth.

Qualifications

Qualifications
Required
- Bachelor’s degree in business, Engineering, Marketing, or related field.
- 5+ years of experience in product management, category management, or product development within the automotive or powersports aftermarket.
- Strong knowledge of performance aftermarket products and enthusiast markets.
- Proven ability to identify opportunities and drive new product introductions.
- Strong analytical and cross functional collaboration skills.
Preferred
- Experience working with product development stage gate processes.
- Familiarity with vehicle fitment data and aftermarket distribution channels.
- Passion for automotive or powersports performance.
Why Join Us
This role offers the opportunity to work alongside engineering and product development teams to build the next generation of performance products for enthusiasts around the world.
We are an equal opportunity employer and value diversity in our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.