OKX

Principal / Senior Product Manager, Local Market & Growth (Latin America)

OKX  •  Hong Kong, HK (Onsite)  •  3 months ago
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Job Description

OKX will be prioritising applicants who have a current right to work in Hong Kong, and do not require OKX's sponsorship of a visa.

Who We Are


At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.

About The Opportunity


OKX is expanding its presence across Latin America, and we're looking for a locally embedded Product Manager to drive market growth in the region. This role sits at the intersection of local market strategy and product execution — you'll identify business and product opportunities unique to LatAm, shape how we localize the trading experience, and own the end-to-end user trading journey for the region.
This is not a "translate and ship" role. We need someone who deeply understands how LatAm users discover, onboard, trade, and grow — and who can turn that understanding into product decisions that move our regional metrics.

What You’ll Be Doing

Local Market Opportunity & Strategy


  • Identify and prioritize business and product opportunities specific to Latin American markets, including regional payment rails, local trading behaviors, regulatory nuances, and competitive gaps.

  • Build and maintain a deep understanding of the LatAm crypto and fintech landscape — including key competitors, user segments, regulatory trends, and macro factors that influence trading adoption.

  • Develop go-to-market product strategies tailored to LatAm user segments (e.g., first-time crypto users, active retail traders, remittance-driven users).

  • Partner with regional BD, marketing, and operations teams to align product initiatives with local growth objectives.

User Trading Journey Ownership


  • Own and optimize the full user trading journey across APP and WEB — from discovery and onboarding (Markets, Chart analysis) through execution (Order placement, Chart trading, Position management) to post-trade review (Asset analysis, Trading journal).

  • Define and execute the product roadmap for trading experience improvements in the region, balancing global platform capabilities with local user needs.

  • Analyze user behavior, funnel data, and feedback specific to LatAm markets to identify pain points and high-impact opportunities for conversion, retention, and engagement.

  • Develop strategies to serve diverse user profiles — from advanced traders to speculative and novice traders — adapting the product to their distinct preferences and requirements.

Cross-functional Collaboration


  • Work closely with Design, Engineering, Data, and Marketing to translate user insights into shipped product features and iterative improvements.

  • Collaborate with UX/UI designers to optimize trading interface layout and usability, ensuring a seamless and intuitive experience.

  • Partner with Engineering to ensure efficient feature implementation, maintaining a balance between innovation and operational feasibility.

  • Measure the impact of product initiatives through well-defined metrics, using data-driven insights to refine strategies and deliver measurable outcomes.

What We Look For In You


  • 5+ years of product management experience with a demonstrated track record in consumer-facing product, ideally in trading, fintech, or crypto.

  • Solid understanding of manual trading workflows across mobile and web — including the needs and behaviors of different trader personas.

  • Strong ability to translate user research and local market insights into actionable product roadmaps.

  • Excellent product sense, attention to detail, and a history of shipping products that users love.

  • Strong analytical skills — comfortable working with data to prioritize, validate hypotheses, and measure outcomes.

  • Proven cross-functional leadership — able to align design, engineering, data, and commercial teams around a shared vision.

  • Excellent written and verbal communication skills, with the ability to convey complex ideas clearly to diverse stakeholders.

Nice-To-Haves


  • Proficiency in Spanish and/or Portuguese. Candidates who can engage with LatAm users and stakeholders in local languages will have a strong advantage, though this is not a strict requirement.

  • Direct experience in the Latin American market — understanding of local user behaviors, payment ecosystems, regulatory environments, and cultural nuances across the region.

  • Hands-on trading experience in FX, stocks, or crypto.

  • Familiarity with technical analysis tools and charting platforms.

  • Experience working in globally distributed teams with cross-regional collaboration.

Perks & Benefits


  • Competitive total compensation package

  • L&D programs and Education subsidy for employees' growth and development

  • Various team building programs and company events

  • Wellness and meal allowances

  • Comprehensive healthcare schemes for employees and dependants

  • More that we love to tell you along the process!


Please note that Hong Kong is a group-level service hub, and OKX does not carry on a business of operating a virtual asset trading platform in Hong Kong.

Notice:
All official OKX vacancies are published on this website. While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. If in doubt, please apply directly through our official careers website. Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX's Candidate Privacy Notice

OKX

About OKX

At OKX, we believe that the future will be reshaped by Crypto, ultimately contributing to every individual's freedom.

OKX began as a crypto exchange giving millions of people access to crypto trading and over time becoming among the largest platforms in the world. In recent years, we have developed one of the most connected Web3 wallets used by millions to access decentralized crypto applications (dApps).

OKX is a trusted brand by hundreds of large institutions seeking access to crypto markets on a reliable platform that seamlessly connects with global banking and payments. In the last year, OKX has expanded into new markets including Australia, Brazil, Netherlands, Singapore and Turkey, with plans to launch in the US, Belgium and the UAE.

We are deeply committed to shaping a fairer, more transparent and accessible society through blockchain technology. This is why we publish proof of reserves monthly, and continue to ship new innovative security features.

We believe in good sportmanship and the pursuit to be better. You may see our OKX logo neatly fitted on the McLaren F1 cars, Manchester City FC team shirts, or at the Tribeca Film Festival celebrating artists and creators. Wherever you may find us, you will notice our pursuit of making our world more efficient, transparent, and connected.

To learn more about OKX, download our app or visit: www.okx.com

UK users follow: https://www.linkedin.com/company/okxuk/

Learn more about working at OKG, the business group developing OKX, our Digital Assets Exchange, our Web3 portal and blockchain ecosystems: bit.ly/WorkingatOKG

Industry
IT & Software
Company Size
5,001-10,000 employees
Headquarters
Everywhere
Year Founded
Unknown
Website
okx.com
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