Job Description

Siteimprove is a leading agentic content intelligence platform where accessibility meets performance. Our mission is to transform access to the digital world. We are differentiated as the only unified platform that brings together content compliance and performance in one seamless solution.

At Siteimprove, Product Marketing plays a critical role in driving business impact—connecting product innovation to market needs, shaping category narratives, and enabling our go-to-market teams to win. As we evolve into an AI-first, agentic platform, the PMM function is central to defining how we lead in SEO, AEO, and beyond.

We’re looking for a Principal Product Marketing Manager to own and evolve our SEO and AEO positioning, messaging, and go-to-market strategy, shaping how Siteimprove leads in the next era of AI-driven search.

This role reports directly to the Vice President of Product Marketing, offering strong visibility and influence on overall product and GTM strategy.

You’ll partner closely with GTM teams, including Product, Sales, Marketing, and Customer Success, to translate deep domain expertise into compelling narratives, differentiated positioning, and revenue-driving programs.

What you will be doing

What we will require of you

What we will love about you

We’re building the next generation of AI-powered content intelligence, helping organizations unify accessibility, SEO/AEO, analytics, and content performance into one platform. If you’re energized by solving complex problems, working cross-functionally, and contributing to a product with real-world impact, we’d love to connect.

In addition, we hope you will appreciate

At Siteimprove, we're committed to supporting your wellbeing both at work and beyond. Our U.S. benefits are designed to help you stay healthy, recharge, care for your family, and plan confidently for the future.

Rest and relaxation: Open Paid Time Off (OPTO) for vacation, personal illness, mental health, or caring for a family member, plus paid holidays, volunteer leave, parental leave, and our Step Back In program to support a smooth transition back to work.

Comprehensive benefits: Medical, dental, and vision coverage, Health Savings Account (HSA), Flexible Spending Accounts (FSA), employer-paid life and disability insurance, employee assistance programs, virtual care, wellness resources, and more.

Prepare for the future: 401(k) with company matching contributions, life and AD&D insurance, and financial wellness resources to help you plan for the future.

Closing from FedRamp Template

Siteimprove is an equal opportunity employer

All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.

Siteimprove is a global corporation that has developed data practices to ensure your personally identifiable information is appropriately protected. Please note that personal information may be transferred, accessed, and stored globally as necessary for the uses and disclosures stated in accordance with our Privacy Policy at https://siteimprove.com/en/privacy/.

FedRAMP Authorization Notice for Job Postings

This position may involve access to systems, information, or customer environments that are subject to the Federal Risk and Authorization Management Program (FedRAMP). Where applicable, FedRAMP-related responsibilities will be outlined in the job description.

If the role includes FedRAMP-related duties, candidates may be required to meet the following requirements:

Identity Verification: Candidates must successfully complete federal I-9 employment eligibility verification.

Citizenship/Residency Requirement: Certain roles may be limited to U.S. citizens or lawful permanent residents if job duties include access to controlled systems, environments, or data.

Access Authorization: Employment offers for applicable roles are contingent upon confirmation that the candidate meets the minimum access requirements associated with the FedRAMP authorization level required for the position.

By applying, you acknowledge that, if the role includes FedRAMP-related responsibilities, employment may be subject to these authorization and verification requirements.

Siteimprove is an equal opportunity employer

All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.

Siteimprove is a global corporation that has developed data practices to ensure your personally identifiable information is appropriately protected. Please note that personal information may be transferred, accessed, and stored globally as necessary for the uses and disclosures stated in accordance with our Privacy Policy at https://siteimprove.com/en/privacy/.

FedRAMP Authorization Notice for Job Postings

This position may involve access to systems, information, or customer environments that are subject to the Federal Risk and Authorization Management Program (FedRAMP). Where applicable, FedRAMP-related responsibilities will be outlined in the job description.

If the role includes FedRAMP-related duties, candidates may be required to meet the following requirements:

Identity Verification: Candidates must successfully complete federal I-9 employment eligibility verification.

Citizenship/Residency Requirement: Certain roles may be limited to U.S. citizens or lawful permanent residents if job duties include access to controlled systems, environments, or data.

Access Authorization: Employment offers for applicable roles are contingent upon confirmation that the candidate meets the minimum access requirements associated with the FedRAMP authorization level required for the position.

By applying, you acknowledge that, if the role includes FedRAMP-related responsibilities, employment may be subject to these authorization and verification requirements.