Herbalife

Principal I, Marketing AI

Herbalife  •  Tlaquepaque, MX (Onsite)  •  1 month ago
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Job Description

THE ROLE:We’re looking for a Marketing AI Implementation Expert to join the GBS Creative & Translation Services agency. This role will focus on identifying, integrating, and optimizing AI-powered tools and workflows across multiple verticals, including Project Management, Design, Content, Video, and Translation. The ideal candidate will have a global mindset, a passion for innovation, and a strong understanding of how to apply AI technologies to enhance creative output, improve operational efficiency, and support scalability.

HOW YOU WOULD CONTRIBUTE:

• Identify opportunities to integrate AI technologies across creative and translation workflows.• Lead the implementation of AI tools to streamline content creation, design, translation, video and administrative processes.• Collaborate with project management, design, content, video, and translation teams to ensure AI adoption aligns with business goals and workflows in order to make processes more time and cost efficient.• Develop and refine AI prompts to produce accurate, relevant and appropriate AI-generated outputs.• Monitor performance of AI solutions, analyze data, and make continuous improvements to enhance results.• Stay up-to-date with AI trends and recommend best practices for ethical and effective implementation.• Define AI KPIs for all verticals and monitor managers’ performance in AI initiatives execution• Support the development of internal metrics and dashboards for AI-driven performance tracking.• Act as a key partner in shaping a culture of innovation and continuous improvement within the agency.• Provide continuous training sessions and knowledge-sharing opportunities to keep the team up-to-date on AI tools, technologies, and best practices.

WHAT’S SPECIAL ABOUT THE TEAM: You’ll be joining a dynamic, global in-house agency that supports creative and translation services across multiple markets and functions. Our team is built on collaboration, innovation, and a shared commitment to excellence. With verticals in Project Management, Design, Content, Video, Translation, and Analysis, we work together to deliver high-impact, scalable solutions for the business. We embrace a culture of learning and experimentation, and this role will play a key part in pushing the boundaries of what’s possible through AI. You’ll have the opportunity to shape new ways of working and be a catalyst for meaningful change.

Job Qualifications

SKILLS AND BACKGROUND REQUIRED TO BE SUCCESSFUL:• Proven experience applying AI or automation tools in creative, marketing, translation, or content operations.• Strong analytical and problem-solving skills with the ability to interpret performance data and make data-driven decisions.• Excellent communication and collaboration skills to work cross-functionally across global teams.• Demonstrated ability to manage change, drive innovation, and support new technology adoption.• Strong organizational skills, with the ability to prioritize and handle multiple initiatives simultaneously.• Curiosity and passion for continuous learning in AI technologies and creative applications.

Education:• Bachelor’s degree in a relevant field such as Communications, Computer Science, Digital Media, or a related discipline. • A Master’s degree or certifications in AI, machine learning, or data analytics.

Herbalife

About Herbalife

Herbalife is a global health and wellness community born to support you in living your best life. For over 40 years and in more than 90 countries, we’ve empowered millions of people to make real changes to their lives with our science-backed products, the support of a coach – what we call an Herbalife Distributor – and the opportunity to build a business. And we’re just getting started.

To us, the best lives are balanced lives. Through our Herbalife Distributors, who foster community, personal growth and business opportunities to help you thrive, we offer a wide range of products designed to help you meet your needs and reach your goals. You bring the will to get started, and we’ll help you every step of the way.

Herbalife's focus on improving communities inspires people to come work for us. Our 11,000+ global employees play a crucial role in realizing Herbalife's passion for helping people.

Herbalife has been recognized with numerous global employer awards, including Achiever’s Elite 8 of the Top 50 Most Engaged 8 Workplaces in 2018 and 2021, Achiever’s Top 50 Most Engaged Workplaces in 2019, and Best Employers for Women by Forbes in 2020.

Herbalife sponsors more than 150 world-class athletes, teams, and events, including Cristiano Ronaldo, the Los Angeles Galaxy soccer team, and 5 National Olympic Committees.

In addition, Herbalife created the Herbalife Nutrition Foundation, our Nutrition for Zero Hunger initiative and partnered with several organizations, including Feed the Children.

Industry
Arts & Entertainment
Company Size
10,000+ employees
Headquarters
Los Angeles, CA
Year Founded
1980
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