Job Description

YOUR CHALLENGE

The prestige market is one of our most important channels - and we are bringing huge innovation across brand, quality, serve and experience. You will be front and centre - driving our strategy as we continue to excite consumers and stretch what is possible in this hugely exciting channel. You will own the account management, using your knowledge and passion to achieve success and sustainable partnerships.

ABOUT YOU

We want you to think differently; to challenge and explore; to stretch our business thinking. You are passionate, driven, confident and combining commercial acumen, powerful communication and excellent execution. Your entrepreneurial style and premium experience will see you thrive on being the key customer contact, influencing and driving commercial priorities. You will inspire through continuous learning—building capability and driving High-Performance Culture (HPC) within the on-trade environment.

RESPONSIBILITIES

The on-trade prestige market is one of our fastest growing and most important channels - as a strategic pillar for growth, we are focused on bringing huge innovation across brand, quality, serve and experience. You will be front and center - forming and driving our strategy as we continue to excite consumers and stretch what is possible in this hugely exciting channel. You will own the account management and new business focus within the prestige market, using your knowledge and passion for the sector to achieve commercial success and sustainable customer partnership:

• Develop and nurture industry influencers through excellent customer relationships.
• To develop best in class outlet execution to promote outlet and brand loyalty above and beyond POS.
• To develop winning 360 degree account plans with prioritised customers - to execute best in class commercial brand plans.
• Work closely with other functions such as Sales, Finance & Marketing to ensure the best possible delivery against agreed Bacardi Sales KPI’s and targets.
• Ensure excellent execution of key marketing activities in outlets.
• Analyse and process promotional activities & budgets, incorporating ROI analysis.
• Provide input for the development of customer plans brand plans in prioritizing investments and evaluating programs.
• Own contracts, proposals, and promotional investment tracking, ensuring ROI and compliance.
• Monitor and administer the promotional budgets, detect deviations for the assigned customers / channels.
• Accountable for brand execution within the Exclusive Specialist customer base.
• Support and inspire other Prestige / Specialist colleagues to step change executional excellence and customer management.
• Own your personal brand through time management, continuous learning, and leadership presence in trade.
• Complete and follow through on an annual development plan aligned to Bacardi’s career growth principles.
• Represent brand and product knowledge with passion and accuracy (liquid stories, cocktail relevance, brand guidelines)
• Ensure flawless execution of promotional activity, menu listings, visibility, and advocacy.
• Work with distributors and partners to grow share and brand dominance.

SKILLS

• A key focus and passion for the prestige on-trade market within your region, and key influences and trends wider afield.
• Prestige customer commercial experience, which could come from account management, new business, brand, ambassadorial or activation. Trade marketing & Advocacy experience will be a bonus.
• Experience of leading cross functional collaboration with the relevant important departments like finance, customer marketing, advocacy and supply chain
• Proven track record of developing highly effective and sustainable trading terms and joint business plans.
• Strong understanding of cocktail culture, trends, category dynamics, and customer business models.
• Evidence of success with key industry influencers/buyers and opinion formers within your region.
• Ability to develop strategic data based analytics to drive business decisions and strategy for sustainable growth.

LEADERSHIP AGILITY

At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.

• Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become

• Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others

• People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance

• Results Agility You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.

• Mental Agility You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with

• Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience

Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity.

U.S. applicants have rights under Federal Employment Laws.

Perks of Working for us

At Bacardi, we are committed to providing our Primos (employees) with a comprehensive Total Rewards package of compensation, benefits, incentives, allowances, well-being, and much more to meet the needs of themselves and their families. It goes beyond just Cash! The total rewards program is based on pay for performance, whereby the incentive programs are linked to company and individual performance.

Compensation, Paid Time Off & Retirement:

• Competitive Pay Package

• Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)

• Retirement/Pension Plan

Health & Wellbeing

• Medical, Critical Illness, and Life Insurance

• Employee Assistance Programs

• Best-in-class, family-friendly, and inclusive leave policies

Additional Benefits

The benefits /perks may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change.

Some benefits may be subject to an employee contribution.

Some benefits may be fully or partially subsidized. Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand.