Crescent Hotels & Resorts

President of Real Estate

Crescent Hotels & Resorts  •  Texas (Onsite)  •  3 days ago
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Job Description

The President of Real Estate is responsible for leading and building a fully integrated luxury real estate sales and marketing platform capable of supporting the next generation of residential and resort developments while creating long-term enterprise value for ownership.

This executive leadership role will oversee all sales operations, development sales activities, broker leadership, recruiting, marketing coordination, and platform expansion initiatives. The President will be charged with transforming Horseshoe Bay Resort Realty (HSBRR) into the premier development sales and marketing organization in the Texas Hill Country, creating scalable systems, strengthening developer relationships, increasing revenue retention, and establishing sustainable market leadership.

The position requires a visionary leader with proven expertise in luxury real estate development, brokerage operations, sales management, marketing strategy, team leadership, and business growth.

Key Responsibilities

Executive Leadership & Strategic Growth

  • Develop and execute the long-term strategic vision for HSBRR as a fully integrated sales and marketing platform.
  • Align brokerage, development sales, marketing, and operational functions to support current and future luxury developments.
  • Build organizational infrastructure, systems, and processes that create long-term enterprise value.
  • Identify and pursue opportunities to expand HSBRR's development services platform and market presence.
  • Serve as a key advisor to ownership and executive leadership regarding real estate strategy, market trends, and growth initiatives.

Sales Operations & Development Management

  • Provide oversight and leadership for all HSBRR sales operations.
  • Direct sales management efforts for existing and future residential, resort, and mixed-use developments.
  • Establish sales goals, forecasting models, reporting systems, and performance metrics.
  • Develop and implement sales strategies that maximize absorption rates, revenue generation, and profitability.
  • Ensure consistency and excellence in customer experience throughout the sales process.

Broker Leadership & Talent Development

  • Recruit, develop, and retain top-performing luxury real estate professionals.
  • Foster a high-performance culture focused on accountability, collaboration, and results.
  • Lead agent coaching, training, mentoring, and professional development initiatives.
  • Build a sustainable recruiting pipeline to support future growth and expansion.
  • Establish compensation structures, incentive programs, and career advancement opportunities that improve retention and productivity.

Marketing & Brand Leadership

  • Provide oversight and coordination of transition marketing initiatives for current and future developments, including:
    • Atten Hill (in coordination with Moreland)
    • Cap Rock (marketing strategy and partner coordination to be determined)
  • Collaborate with marketing teams and external partners to ensure consistent branding, messaging, and market positioning.
  • Centralize marketing functions to create operational efficiencies and stronger brand alignment.
  • Ensure all marketing initiatives support sales objectives and enhance the value of the HSBRR platform.

Developer & Ownership Relations

  • Strengthen relationships with existing and prospective developers.
  • Serve as the primary executive liaison for development sales and marketing initiatives.
  • Support ownership transactions and strategic real estate opportunities.
  • Identify and implement solutions that increase internal revenue retention across development projects.
  • Expand HSBRR's role as a trusted development partner throughout the Texas Hill Country region.

Operational Excellence

  • Design and implement scalable systems, processes, and reporting structures.
  • Establish operational standards that support future growth and expansion.
  • Drive efficiencies across sales, marketing, recruiting, and development operations.
  • Monitor market performance, competitive positioning, and customer trends to inform strategic decisions.
  • Ensure organizational readiness for future development opportunities.

Strategic Objectives & Success Measures

The President will be expected to achieve the following outcomes:

Platform Development

  • Create a fully integrated sales and marketing platform capable of supporting current and future luxury developments.
  • Expand HSBRR's development services capabilities and market reach.
  • Build scalable systems that support long-term growth.

Revenue & Financial Performance

  • Increase internal revenue retention across development projects.
  • Improve sales performance, project absorption, and profitability.
  • Create enterprise value through operational excellence and platform expansion.

Market Leadership

  • Establish HSBRR as the premier development sales and marketing platform in the Texas Hill Country.
  • Strengthen developer relationships and secure future development opportunities.
  • Enhance brand recognition and market influence throughout the region.

Talent & Culture

  • Improve recruiting effectiveness and agent retention.
  • Build a best-in-class brokerage and development sales organization.
  • Foster a culture of excellence, accountability, and innovation.

Employment Standards

Required

  • Executive leadership experience within luxury real estate, resort real estate, development sales, or brokerage management.
  • Demonstrated success leading high-performing sales organizations.
  • Experience managing residential development sales programs and large-scale real estate projects.
  • Strong expertise in sales strategy, marketing oversight, recruiting, and operational management.
  • Exceptional leadership, communication, and relationship-building skills.
  • Proven ability to create and implement scalable business systems and growth strategies.

Preferred

  • Experience within luxury resort and master-planned community environments.
  • Established relationships within the Texas luxury real estate and development community.
  • Track record of building integrated sales and marketing platforms.
  • Experience working directly with ownership groups, developers, and institutional stakeholders.

Physical & Mental Requirements:

  • Moderate lifting and carrying, 15-20 pounds.
  • Able to bend, reach, stoop, and stretch repetitively.
  • Must have normal vision or corrective lenses.
  • Able to walk as a daily routine.
  • Stand or sit for long periods of time.
Crescent Hotels & Resorts

About Crescent Hotels & Resorts

At Crescent Hotels & Resorts, we believe success is the product of direct contact and experience. This guiding principle drives every aspect of hotel operations throughout Crescent. Recognized as one of the industry's top third-party hotel management companies, Crescent is committed to delivering excellence in hotel operations, profitability, and guest service through a hands-on approach and practical experience.

Crescent’s foundational service offering is third-party hotel management of upper upscale full-service and luxury hotels and resorts in the US and Canada. The portfolio includes luxury lifestyle assets as well as hotels and resorts within the premier brands by Marriott, Hilton, and Hyatt. At Crescent, we are more than just a collection of hotels, we are a progressive company determined to be the employer of choice in the hospitality industry. Strong core values related to customer service and associate satisfaction account for the continued success of our company. Crescent seeks and recruits energetic, innovative individuals who have a desire to work in a results-driven environment. Our success is the direct result of everyone working together toward a common goal: To deliver exceptional service to our valued guests and provide a high quality work environment for our associates.

At Crescent Hotels & Resorts, we expect our leaders to embrace an entrepreneurial spirit, strive to execute flawlessly and recognize our most important asset is our PEOPLE. We know our associates look to their leaders to embody the corporate culture. Our leaders’ passion and dedication will inspire you who, in turn, will share that enthusiasm with our guests.

Industry
Travel & Hospitality
Company Size
1,001-5,000 employees
Headquarters
Fairfax, Virginia
Year Founded
2001
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