
Carter Machinery Company, the authorized Caterpillar dealer serving Virginia, West Virginia, Maryland, Delaware and Washington D.C. is hiring a Senior Sales Manager for their Power Systems Division in Richmond, Virginia. The PSD Senior Sales Manager is a critical leadership role responsible for accelerating growth and expanding Carter Machinery’s market dominance across Power Systems solutions including prime and standby power generation, microgrids, switchgear, energy storage, distributed energy resources (DER), and ancillary power system offerings. This leader drives a high-performance selling culture, develops sales talent, and ensures Carter Machinery is the Power Systems provider of choice across key vertical markets (data centers, utilities, healthcare, manufacturing, federal government, and mission-critical infrastructure). The Senior Sales Manager directly influences enterprise profitability, revenue diversification, market share growth, and customer lifetime value.
Seeking candidates with proven success leading a high-performing, field-based technical sales/service organization; Minimum seven years of sales leadership experience preferably in power systems, energy solutions, mission-critical infrastructure, or industrial solutions. A combination of CAT Dealer power systems sales and service leadership experience that totals 7+ years will also be considered; Demonstrated business acumen (PandL, forecasting, budgeting, contract negotiation); Bachelor’s degree required; MBA or engineering/technical discipline preferred.
Requirements for the PSD Senior Sales Manager position include:
Physical requirements must be met for the PSD Senior Sales Manager job, including regularly being required to sit and talk or hear. The employee is frequently required to stand, walk; use hands to finger, handle, or feel and reach with hands and arms. Employee may occasionally lift and/or move up to 20 pounds. Specific vision abilities required by this job include close vision, distance vision and ability to adjust focus. This job description is not intended to be all-inclusive. Additional duties may be assigned.
Competitive Compensation and Benefits:
Carter Machinery Co. Inc. is an EEO/AA Employer. All qualified individuals – including minorities, females, veterans, and individuals with disabilities, or any other characteristic protected by law – are encouraged to apply.
Carter Machinery is a drug-free workplace.

Founded in 1952, Carter Machinery is the authorized Caterpillar dealer serving Virginia, West Virginia, Maryland, Delaware and Washington D.C. through a network of more than 30 locations and 3,000 employees. We support customers in many diverse industries including construction, mining, forestry, power generation, paving, industrial engines, and gas compression and marine.
Mission: We continuously enhance our customers' experience by delivering the highest levels of value through engaged employees.
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