Job Description

About Us:
At Holiday Inn Express, we keep things simple and smart. As part of the SAMHI Portfolio and IHG we are committed to delivering seamless guest experiences while driving strong commercial performance across our hotels.

Role Purpose:
To support and execute marketing initiatives across the Holiday Inn Express portfolio by managing content, partnerships, reporting, and coordination with internal and external stakeholders to drive brand visibility and revenue.

Key Responsibilities:

• Manage and optimise OTA content to maintain a 100% content score across platforms
• Coordinate creative requests from hotel units, ensuring timely execution and closure
• Act as a liaison between internal teams and PR & Marketing agencies for social media and PR deliverables
• Develop and manage partnerships to drive collaborative campaigns and promotions
• Monitor and update website content to ensure brand consistency and accuracy
• Prepare weekly marketing reports and analyse performance metrics
• Ensure timely execution of tactical brand promotions across all properties
• Assist in annual marketing budget preparation with relevant insights
• Monitor Commercial Priorities Dashboard and report on progress and gaps
• Support monthly marketing calls and track key deliverables
• Handle ad hoc marketing requirements and operational support

Key Performance Indicators (KPIs):

• OTA Content Score maintained at 100%
• Timely closure of creative requests within defined SLAs
• Adherence to marketing campaign timelines and execution standards
• Quality and accuracy of weekly/monthly reports
• Number and effectiveness of partnerships executed
• Completion rate of tactical promotions across hotels
• Website content accuracy and update frequency
• Contribution to achieving overall marketing and revenue targets

Key Competencies:

• Execution Excellence: Ability to deliver tasks with accuracy and within timelines
• Collaboration: Strong coordination with cross-functional teams and external agencies
• Communication Skills: Clear and effective verbal and written communication
• Analytical Thinking: Ability to interpret data and derive actionable insights
• Attention to Detail: High level of accuracy in content and reporting
• Adaptability: Ability to manage multiple priorities in a fast-paced environment

Minimum Requirements:

• Experience: 2–3 years of relevant experience in marketing

• Education: Master’s degree in Marketing, Business Administration, or a related field

What We Offer:

• 5-day work week
• On-duty meals
• Medical insurance & ESIC (as applicable)
• Learning & development opportunities
• Employee stay and F&B discount across IHG hotels (as applicable)
• Global Internal transfer mobility within IHG (optional, subject to eligibility & NOC)