Job Description

About BYD

Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.

BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.

BYD Europe BV located in Hoofddorp, Netherlands. BYD Europe BV offers a full line of BYD electric vehicles, including all-electric cars, all-electric buses, and all-electric forklift trucks.

About the Role

Build the Community. Connect with Owners. Create Experiences.

We are looking for a Poland Community Operations Specialist to build and grow our local owner community in Poland.

This is not just a content publishing role. You will be the person who brings the community to life.

Your mission is to create a community where owners want to come back, want to participate, and most importantly, want to share their own stories and experiences.

You will work closely with local owners, sales, after-sales, marketing and HQ teams to develop engaging content, stimulate meaningful conversations, and create memorable offline experiences for our owner community. From turning an interesting owner story into a great community post, to launching a local owner event, you will have the opportunity to shape how the brand connects with its users in Poland.

Key responsibilities

• Community Growth & Engagement
• Take ownership of the day-to-day operations and growth of the Poland community.
• Develop strategies to increase community activity, user-generated content and owner engagement.
• Create an active and welcoming environment where owners feel encouraged to share their experiences, opinions, stories and ideas.
• Identify community trends, hot topics and user interests, and turn them into engaging discussions and activities.
• Build relationships with key and highly engaged owners and develop them into community ambassadors / active contributors.
• Encourage users to move from readers → participants → content creators → community advocates.
• Content Creation & Local Storytelling
• Create fun, engaging and locally relevant content for the Polish community.
• Develop content around owner stories, driving experiences, car features, lifestyle, local culture and community topics.
• Identify interesting user stories and transform them into compelling community content.
• Develop creative community campaigns, challenges, polls, discussions and UGC initiatives to encourage owners to create and share content.
• Work closely with the HQ content team to localize global content and ensure it feels relevant to Polish users.
• Continuously experiment with new content formats and ideas to make the community more attractive and interactive.
• Owner Relationship Management
• Build strong relationships with local owners and become a trusted point of contact for the community.
• Communicate directly with owners through the community and offline activities.
• Understand what Polish owners care about, what they expect from the brand and what motivates them to participate.
• Collect user feedback and insights and communicate them to relevant internal teams.
• Identify potential community leaders, KOLs and highly engaged owners for future collaboration.
• Local Owner Events
• Plan and execute local owner events and community activities across Poland.
• Develop event concepts based on local owner interests and community trends.
• Manage the full event process, including concept development, owner recruitment, communication, registration, event execution and post-event engagement.
• Work with dealers, partners, agencies and internal teams to deliver high-quality owner experiences.
• Turn offline events into online community content and create a continuous online + offline engagement loop.
• Explore new event formats such as owner meet-ups, road trips, test-drive experiences, lifestyle activities, workshops and brand/community gatherings.
• Cross-functional Collaboration
• Work closely with Marketing, Sales, After-sales, Product, Dealer and HQ teams to connect community activities with broader business initiatives.
• Support local campaigns, new vehicle launches and brand activities through the community.
• Coordinate with HQ on community strategy, content planning, campaigns and reporting.
• Share local market insights and recommendations to improve the overall owner experience.
• Community Performance & Optimization
• Monitor community performance and user engagement on a regular basis.
• Track key metrics such as:
• Active users
• User-generated content
• Posts and comments
• Engagement rate
• Event participation
• Owner retention
• Community growth
• Analyze what content and activities work best and continuously optimize the community strategy.

We Offer

• Competitive remuneration based on performance and experience.
• Opportunities for department and company-wide team building events.
• A chance to contribute to the transition towards zero-emission transportation and the decarbonization of the economy.

If you align with our mission and have the skills we need, apply to be our Community Operations Specialist in Poland today. Join us in our journey towards a sustainable future!

Location: Poland

Type of Employment: Full-time