Job Description

About PlugShare: PlugShare is the leading EV charging discovery platform, helping drivers find reliable charging and helping businesses better serve the growing electric vehicle ecosystem. As EV adoption accelerates, PlugShare plays a critical role in making charging easier. About EVgo: EVgo (Nasdaq: EVGO) is one of the nation’s largest public fast charging networks for electric vehicles. Our mission is to expedite the mass adoption of electric vehicles (EVs) by creating a convenient, reliable, and affordable EV charging network that delivers fast charging to everyone. EVgo’s owned and operated charging network is growing rapidly. We partner with multiple stakeholders including automakers; fleet and rideshare operators; retail hosts such as grocery stores, shopping centers, restaurants, gas stations, and more to make our vision of Electric for All a reality. The EV industry is one of the fastest growing industries in the country. Join us as we charge forward into an all-electric future. Software is an integral part in realizing this vision and we are hiring a software manager to play a leadership role shaping our future. We’re seeking a motivated, results-oriented Advertising Associate to join our growing team. This role supports the full advertising lifecycle—from prospecting and pre-sale strategy through campaign launch, optimization, reporting, and performance analysis. Reporting to the Advertising Director, this individual will help facilitate PlugShare’s advertising solutions, ensuring campaigns are strategically aligned, well-executed, and performance-driven. The ideal candidate is highly organized, data-driven, process-oriented, and comfortable managing multiple workstreams. Responsibilities:

• Support full-cycle advertising efforts, including pre-sale research, prospecting support, and development of client-facing materials.
• Partner with sales leadership to build and present strategic media recommendations aligned to client objectives.
• Educate clients and agencies on best practices to leverage PlugShare solutions, ensuring they feel supported and confident throughout every stage of the partnership.
• Build and maintain trusted client relationships through proactive communication and strategic guidance to identify growth opportunities.
• Act as a consultative advisor, reinforcing PlugShare’s commitment to partnership by anticipating client needs and thoughtfully guiding them toward best practice use of our tools and ad offerings.
• Partner with sales leadership to develop and present strategic and performance driven campaign recommendations grounded in clear KPIs and precise targeting.
• Lead seamless campaign setup and launch coordination across internal and external teams to ensure confident execution.
• Monitor pacing, delivery, and performance, proactively identifying opportunities to improve results.
• Facilitate client reports to execute midflight optimizations in close collaboration with clients, agencies, Ad Ops, and cross functional teams to ensure campaigns stay aligned with goals while maximizing revenue.
• Analyze campaign performance and deliver data driven insights, narrative storytelling, and post-campaign reporting that clarifies the “why” behind outcomes.
• Translate insights into actionable client education that builds trust and strengthens strategic alignment.

Qualifications:

• Typically requires a Bachelor’s degree and a minimum of 2 years of related experience; or an advanced degree without experience; or equivalent work experience.

Desired Skills:

• Strong understanding of digital media channels, targeting, and performance measurement.
• Experience with Excel more advanced functions (pivot tables, VLOOKUP/XLOOKUP, basic formulas, data cleanup) to support performance analysis and reporting.
• Proficiency in PowerPoint, including building clear, client ready presentations to bring life to campaign results with data visualizations, insights, outcomes, and learnings ready presentations
• Excellent communication skills, both written and verbal, with the ability to simplify complex concepts for clients.
• Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously.
• Experience supporting pre-sale research, campaign setup, performance monitoring, or post campaign reporting
• Familiarity with digital advertising platforms, measurement tools, or campaign management workflows.
• Passion for sustainability, electric mobility, and/or environmental causes.
• High proficiency with data interpretation, reporting, and insight development.
• Experience with Google Ad Manager, Amplitude, Braze
• Collaborative mindset and comfort working cross-functionally both internally + externally with Sales, Ad Ops, Vendors, Business Development, and Data teams.

For job positions in CA, CO, and NYC, the estimated salary range for a new hire in this position is $77,400.00 USD to $96,700.00 USD. Actual salary may vary depending on job-related factors, including knowledge, skills, experience, and location. In addition to a competitive base salary, discretionary target cash bonus, and restricted stock units (subject to Board Approval). EVgo offers a comprehensive benefits package including health, life, and disability insurance, unbounded paid time off including parental leave, and a 401(k). Internal Title: Senior Associate, Marketing