Petco

Petco Love - Multimedia and Visual Communications Specialist

Petco  •  United States (Onsite)  •  2 months ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

Create a healthier, brighter future for pets, pet parents and people!

If you want to make a real difference, create an exciting career path, feel welcome to be your whole self and nurture your wellbeing, Petco is the place for you.

Our core values capture that spirit as we work to improve lives by doing what’s right for pets, people and our planet.

  • We love all pets like our own
  • We’re the future of the pet industry
  • We’re here to improve lives
  • We drive outstanding results together
  • We’re welcome as we are

Petco is a category-defining health and wellness company focused on improving the lives of pets, pet parents and Petco partners. We are 29,000 strong and operate 1,500+ pet care centers in the U.S., Mexico and Puerto Rico, including 250+ Vetco Total Care hospitals, hundreds of preventive care clinics and eight distribution centers. We’re focused on purpose-driven work, and strongly believe what’s good for pets, people and our planet is good for Petco.

PetcoLoveis an independent 501(c)(3) non-profit organization dedicated to supporting lifesaving animal welfare work in communities across the country. Since 1999, PetcoLovehas harnessed the power of donations madeatPetco stores across the country to invest $430million in animal welfare organizations.Withthousands ofanimal welfare partners, PetcoLoveinspires and empowers communities to make a difference by investing in petadoption andlifesaving initiatives.We’vehelpednearly71million pets find loving familiesand reunitednearly171,000lost pets with their families through Petco Love Lost.

Reporting to theLead, Creative,theMultimediaand Visual CommunicationsSpecialistisacreative thinker and multi-taskerwho knows howtomove quickly to capture andtellengagingvisualstories.

TheSpecialistwillbe responsible forconcepting/storyboarding, shooting, and editing photo and video content for web and social platformsthat drive engagement and support team KPIs.Bringingnew ideasto the table to help uscontinuouslytest and improve.

Responsibilities includeshootingand editingvideography and photography;coordinating,sourcing, and managing freelance photo and video shoots nationwide; video editing using Adobe Premier, After Effects, and social editing tools;light animation for graphics and text;and management of creative assets.

Theyshouldpossessa "newsroom" mentality (fast-paced, quick turnaround),andadeep understanding ofsocial media, staying tapped into best practices and social trends.

They’lltellstories in the Petco Love voice that help people feel inspired and emotionally connected to our work and our brand.

They should be comfortable developingandproducingcreative content across multiple platformsthatinspiresviewers,helpsdistinguish ourbrandandcompelsindividuals todonateand amplify our message

The ideal candidate willbe a gifted storyteller andhaveproventrack recordengaging people on various platforms throughexceptional editorialstorytellingskills.

A background incapturing and editing photo and videoandstrongcommunicationskills are essential

TheSpecialistwill be expected toleveragedigital tools,technologyand platforms to enhance theirstorytellingand connect withPetco Love’saudienceThey should have experience using social networksand have a strong understanding of what content is engaging on these platforms and be able toidentifyandleveragetrends

The role will include social creative conceptand strategydevelopment,photo and video editing, asset coordination, and content-related project management.

RESPONSIBILITIES:

  • Producecontenttosupport Petco Love and its campaigns,initiativesand programs

  • Shoot and edit photos and videos

  • Create shot lists, storyoutlinesand conduct interviews

  • Coordinate andmanagephoto and video shootsinternallyandusingexternal freelancersacross the country

  • ManageandorganizeassetlibraryinBrandfolder

  • Use brand voice and style towriteand producecompelling content as assigned that meets established goals and expectations

  • Actively seek out and help define new creative possibilities for sharing the stories of adoption partners, grant recipients, donors,adoptersand Petco

  • Creatematerials to support our in-store campaignsand other initiatives

  • Workcollaboratively to ensure messaging and design work wellinsupportofboth Petco Love and Petco Brands

  • In collaboration with the Petco Love marketingteamdevelopvideo content ideas forsocial media to driveand improveengagement

  • Continuouslysharekey recommendations for improvements

  • Performadditionalduties as assigned.

EDUCATION AND EXPERIENCE:

MinimumRequirements:Bachelor's degree in a discipline related to the area of assignment; or equivalent combination of training and experience.Minimum 5 yearsofexperience inphoto and videoproduction,andproven success in social mediacontent developmentwith a portfolio of examples.

  • Proficient in capturing and editing both video and still images

  • A strong writer and excellent communicator, abletowriteengaging story outlines/storyboards and add compelling contextual copy to draw a viewerdeeperintothe content

  • Training and experience in how to tell a story using words, images,videooraudioand the technicalknow-howto effectively execute.

  • Ability todemonstratethe personal and emotional impact of our work, as well as the data surrounding the measurable outcomes.

  • Abilitytoeffectivelytrack down andinterviewan adoption partner, grant recipient, donor,pet parents who were reunited through Petco Love Lost,or Petco partner to develop a story

  • Fluency inAdobe Products suchas;Adobe Lightroom, Adobe Photoshop, Adobe Premiere, Adobe After Effects, and social editing tools like Canva, Edits and Adobe Express as well as Microsoft Office Suite

  • Has design sensibilities andsolidunderstanding of design principles and working within a brand guide.

  • Proficiencycreating contentusing trends and best practicesfor platforms like TikTok,Facebook,Instagram,YouTubeandLinkedinPlus, knowledge of live streaming technologies

  • Strong ability to build and developrelationships with internal stakeholders, donors, volunteers, and teammates.

  • Nimbleness,positive,can-do attitude

  • Ability to manage multiple projects at the same timetocomplete them accurately and on schedule.

  • Willingness to embrace change and to adapt strategy on the fly.

  • Willingness to listen toand incorporatefeedback from others

  • Flexibility to deal with unanticipated projects that have tight turnaround times by adjusting schedules for other projects and clearly communicating those changes to stakeholders and teammates.

  • Self-motivated, good at taking initiative,excited to try new thingsand comfortable operating under a degree of ambiguity.

  • Willingness to travel to capture a story.

  • Passionate about animal welfare and the PetcoLovemission.

#LI-AT2

#CORP

Petco Animal Supplies, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other protected classification.

To translate this webpage to Spanish or other languages on your internet browser click the translate button to the right of your browser address bar. Additional instruction can be found here: https://support.google.com/chrome/answer/173424-hl=en-GB&co=GENIE.Platform%3DDesktop

Para traducir esta página web al español u otros idiomas en su navegador de Internet, haga clic en el botón de traducción a la derecha de la barra de direcciones de su navegador. Puede encontrar instrucciones adicionales aquí:

https://support.google.com/chrome/answer/173424-hl=en-GB&co=GENIE.Platform%3DDesktop

Petco

About Petco

Where the Pets Go. Celebrating 60 years of helping pets live their best life!

Industry
Retail & Ecommerce
Company Size
10,000+ employees
Headquarters
San Diego, California
Year Founded
1965
Website
petco.com
Social Media