Almedia

Performance Marketing Specialist (SEA/SEM focus)

Almedia  •  €55k - €65k/yr  •  Berlin, DE (Onsite)  •  1 month ago
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Job Description

This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already Europe’s #3 fastest-growing company in 2025 (FT1000).

We are building the future of marketing by rewarding our community of over 70 million users for engaging with our advertisers’ products. We are offering a new way to acquire users for the biggest companies in the world.

At Almedia, you’ll:

  • Own way more, way earlier — you’ll be trusted with responsibility fast.

  • Push harder, get further — this isn’t a 9–5. We highly reward intensity.

  • Join a rare environment — you will work with ambitious high-speed, high-ownership people.

  • Fully present — we’re 5 days a week in the office to build the energising momentum we need.

We are seeking a high-caliber Senior Performance Marketing Specialist to take full ownership of our Google Ads ecosystem. This is a critical, high-impact role within our centralized User Acquisition department, specifically designed for a technical expert who excels at scaling Search, Display, and UAC (Universal App Campaigns) at a global level. You will manage significant monthly budgets and be the primary architect of our growth strategy on Google, turning complex data into high-performing campaigns that drive millions of users to Freecash and our partner projects. This role demands a "strategic doer"—someone who can build a sophisticated long-term roadmap while remaining deeply hands-on with daily optimizations.

What You'll Do 🎯

  • Own the Google Ecosystem: Take end-to-end responsibility for our Google Ads strategy, managing and scaling massive budgets across Search, Display, Discovery, and UAC to meet aggressive ROI and user acquisition targets.

  • Technical Campaign Excellence: Execute hands-on optimizations, including advanced bidding strategies, deep keyword research, audience segmentation, and structural account refinements to maximize efficiency.

  • Data-Driven Roadmap: Analyze deep-funnel performance data to identify growth levers, translate findings into actionable strategies, and maintain a rigorous testing roadmap for creatives and landing pages.

  • Process Engineering: Build and implement scalable marketing processes and reporting frameworks that allow for rapid decision-making and cross-project transparency within the UA department.

  • Cross-Functional Collaboration: Partner closely with our Creative team to iterate on high-performing assets and with our Data/Product teams to ensure attribution accuracy and alignment with broader business KPIs.

What You'll Bring 💡

  • Senior-Level Expertise: 4+ years of experience specifically managing large-scale Google Ads accounts, with a proven track record of scaling budgets while maintaining target ROAS/CPA.

  • Platform Mastery: In-depth knowledge of Google’s bidding algorithms, tracking requirements (GTM/GA4), and the nuances of mobile app tracking within the Google ecosystem.

  • Analytical Rigor: Exceptional ability to navigate complex datasets using SQL and Excel to uncover trends that others miss.

  • Hands-on Execution: A history of being a "doer" who takes pride in the technical setup and daily performance of campaigns, rather than just managing agencies.

  • Strategic Agility: The ability to pivot between different projects and goals within the UA department, adapting your Google Ads expertise to meet the specific needs of various internal products.

What Makes You a Great Fit 🌟

  • You are a Proactive Owner: You don’t wait for instructions; you identify inefficiencies in an account and fix them immediately.

  • You are a Systems Thinker: You love building repeatable processes that make scaling easier and more predictable.

  • You are Growth-Obsessed: You thrive on the challenge of hitting ambitious targets and are constantly looking for the next 1% improvement that can lead to massive scale.

Why Almedia? 🎁

  • Own Our Growth: We offer all Berlin-based employees equity in Almedia to truly be a part of our success.

  • Scale With Almedia: Grow alongside a startup that has been profitable from day one.

  • Central Berlin Office: Work from a fully-stocked modern office built for collaboration, accessible from all around Berlin.

  • Other Benefits: Transport subsidy, breakfasts and lunches, language learning, Urban Sports Club, and more.

We believe in fostering talent, evaluating all skill levels during the hiring process, and providing a clear path for growth. Almedia is an equal opportunity employer. We embrace and celebrate diversity, and encourage individuals from all backgrounds to apply.

Almedia

About Almedia

Almedia is the fastest-growing advertising company in Europe according to the Financial Times FT1000. We are building the world’s most intelligent engagement engine, offering mobile developers and retailers the smartest way to invest their ad budget. Our mission is to engineer the future of the user acquisition landscape to deliver exceptional ROAS.

With a growing user base of over 60 million users, our platforms Freecash.com, Prizeplay, and zave.it drive unparalleled returns to over 500 advertisers through our data-driven, Rewarded User Acquisition approach. For the first time, consumers receive rewards purely for interacting with advertising and spending time on products, such as games and apps.

Our gamified reward system motivates users to test games or apps and to continue engaging with them long term. Consumers receive rewards for purchases via cashback, while gamers are rewarded for completing levels with real-money rewards. Through Almedia products, app developers and brands are able to acquire new customers, promote customer loyalty, and strengthen their brand.

With a 4.8* rating from over 200,000 reviews on Trustpilot, Almedia products, notably Freecash, are trusted by advertisers and consumers alike. By taking a data-first approach, applying sophisticated automation algorithms and ensuring synergy across data, product and development departments, we are able to continuously provide an innovative product and ensure superior services and returns.

Get in touch to learn more about how Almedia is reshaping how businesses connect with their audiences via partners@almedia.co

Industry
Marketing & Advertising
Company Size
51-200 employees
Headquarters
Berlin, DE
Year Founded
2020
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