Silverfort

Performance Marketing Manager

Silverfort  •  Austin, TX (Onsite)  •  11 days ago
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Job Description

Silverfort is on a mission to bring identity security everywhere – to every human, machine, and AI agent, both on-prem and in the cloud. Our unique technology secures identities & access at runtime, in ways that weren’t possible before. With the broadest identity security platform in the market, trusted by more than 1,000 customers including many Fortune 100 companies, Silverfort is uniquely positioned to lead the fast-growing identity security category.

Joining Silverfort means becoming part of a fast-moving team with a culture of innovation and collaboration, that goes above and beyond to help our customers and each other, on a journey to reshape the future of identity security.

As a Performance Marketing Manager, you will own paid media strategy and execution across our core digital channels, while supporting ABM ad campaign management. This role combines hands-on channel expertise with agency and creative direction to drive more effective, higher-performing campaigns across the funnel.

Responsibilities

  • Own and execute paid media campaigns across Google Ads, Meta, LinkedIn, YouTube, Reddit, and ChatGPT
  • Support ABM ad campaign management in partnership with the ABM team
  • Direct the ad agency's day-to-day execution, ensuring campaigns align to goals and timelines
  • Lead channel-specific creative strategy, briefing and guiding creative direction by platform to improve ad performance
  • Manage budget allocation and pacing across channels
  • Analyze campaign performance and optimize based on data, testing new formats and audiences to improve ROI
  • Use AI tools to automate reporting, speed up campaign analysis, and get more done across day-to-day workflows
  • Partner with MOPS, PMM, and ABM stakeholders to align paid media with broader demand gen priorities

Requirements

  • 4+ years of hands-on paid media experience across major ad platforms (Google, Meta, LinkedIn required; YouTube/Reddit/ChatGPT a plus)
  • Experience directing or managing an external agency
  • Strong understanding of creative strategy and how it differs by channel
  • B2B marketing experience preferred, cybersecurity/Identity Security a plus
  • Analytical mindset, comfortable owning budget and performance metrics
  • Ability to leverage AI tools to automate tasks, run analysis, and streamline paid media reporting
  • ABM experience a plus, not required
  • Bonus: familiarity with marketing automation or CRM/ABM platforms (Salesforce, HubSpot, 6sense, Demandbase)
Silverfort

About Silverfort

Silverfort is on a mission to bring identity security everywhere, and allow organizations to operate without fear or disruptions. Fueled by a belief that enterprises and their identity teams deserve better, we found a way to break down the silos of identity security—eliminating the critical gaps and blind spots left behind by a patchwork of point solutions.

After years of research, we found a way to break free from these limitations. Silverfort created the only end-to-end identity security platform that secures all identities—humans and machines, on-prem and in the cloud. Our patented Runtime Access Protection (RAP) technology seamlessly integrates with the entire IAM infrastructure and secures it from within with unmatched visibility, analysis, and inline enforcement of security controls. This innovative approach brings protection to all resources in all environments, including ones that were previously impossible to secure, such as legacy systems, service accounts, command-line tools and IT/OT infrastructure. Finally, enterprises can stay ahead of the evolving identity threats, minimize their attack surface, stop breaches before they can spread, close compliance gaps, and break free from countless limitations and endless efforts.

Silverfort is the identity security platform the industry deserves, earning us the trust of more than 1,000 leading organizations, including several Fortune 50 companies. 

This is identity security done right.

Join Silverfort, and be part of a team that’s pushing the boundaries of identity security—no compromises, no blind spots, no limits.

Industry
IT & Software
Company Size
501-1,000 employees
Headquarters
Plano, Texas
Year Founded
2016
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