hireVouch

Performance Marketing Manager

hireVouch  •  Toronto, CA (Onsite)  •  2 months ago
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Job Description

About the role

We're bringing paid acquisition in-house and launching our mobile app. You'll own performance across Meta, Google, and app channels, run a relentless creative testing cadence, and be the person who knows exactly why CAC moved last week.

You'll work closely with our Growth Product Marketing Manager who sets the campaign strategy and messaging — your job is to take that and scale it. Fast feedback loops, tight iteration, and a direct line between your optimizations and revenue.

This is an IC role — you won't manage people, you'll manage channels, budgets, and outcomes. For the right person, it's a step up in title and ownership without the overhead of building a team.

What you'll own
  • Day-to-day management of Meta and Google Ads — campaign setup, bid strategy, budget pacing, creative rotation
  • App growth: Apple Search Ads, Google UAC, and ASO strategy — app store listing, keyword optimization, A/B testing
  • Creative testing framework: structured experiments across audiences, creatives, and copy — weekly velocity
  • Attribution and reporting — own our MMP setup (AppsFlyer/Adjust), CAC by channel, ROAS by segment
  • Landing page and App Store conversion optimization in collaboration with design
  • Transition from agency: audit existing accounts, own the handoff, hit the ground running


Who you are
  • 3–6 years managing paid performance in-house — you've owned budgets and accounts directly, not just reported on them
  • Hands-on Meta and Google Ads experience — you know how to build and optimize campaigns, not just read dashboards
  • App growth experience: Apple Search Ads, UAC, or MMP attribution (AppsFlyer / Adjust / Branch)
  • Strong with data — you pull your own reports, spot anomalies early, and know what levers to pull
  • Hungry to step up — this may be your first Manager title and you're ready to own it
  • Fintech, financial services, or loyalty/rewards experience is a strong plus
  • Bonus: TikTok Ads experience as we explore the channel
hireVouch

About hireVouch

Our Edge

Hiring and retaining skilled talent is paramount for your company’s success. Finding the right people – who have the right skills and right personality fit – can be incredibly challenging in today’s job market. Here at hireVouch we can help you acquire the highest calibre candidates through the relationships we have formed over more than a decade. Our approach is an ethical one. Rather than use the often-employed aggressive methods typical of the recruitment industry, our focus is placed largely on referral-based networking.

Getting it right really matters to us. Let us leverage our network of talent that has already been vouched for by leading professionals in the industry to help your business grow.

Services Offered

Contingency and Retained Search

Here at hireVouch we focus on sourcing best-in-class candidates for rewarding positions in Canada and the US. We have extensive expertise in Contingency, Retained and Temporary placement, primarily within the IT sector.

On-Site Search Assistance

We have a trusted network of HR and search professionals who can provide on-site search services to help fulfill immediate needs as well as help train internal staff in finding the highest quality talent

Company Marketing Strategy

We know how competitive the job market can truly be and how important it is to have a strategy to attract talent. At hireVouch we have extensive expertise in helping companies better market themselves. We can provide the tools and knowledge that will assist you in making your business a highly attractive place to work. Developing a company marketing strategy is key to hiring the talent you need to grow.

Industry
HR & Recruiting
Company Size
1-10 employees
Headquarters
Unknown
Year Founded
2016
Website
hirevouch.com
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