XM

Performance Marketing Executive - Tcom

XM  •  Athens, GR (Onsite)  •  5 months ago
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Job Description

Performance Marketing Executive
The Role: We are seeking a talented and data-driven Performance Marketing Executive to join our team in a rapidly growing, fast-paced, and agile environment. In this role, you will be responsible for planning, executing, and optimizing performance marketing campaigns to drive specific actions and achieve our business objectives. Your expertise in digital marketing, analytics and optimization techniques will play a critical role in achieving our marketing objectives and maximizing return on investment (ROI).

The main responsibilities of the position include:

  • Develop and execute performance marketing strategies to meet predefined goals
  • Conduct thorough audience research and segmentation to identify target demographics, interests, and behaviours for effective campaign targeting
  • Prepare comprehensive reports and performance summaries to communicate campaign outcomes, insights, and recommendations to stakeholders
  • Optimize campaign performance through continuous monitoring, data analysis, and strategic adjustments to maximize key performance indicators (KPIs)
  • Manage advertising budgets and make data-driven decisions to allocate budget across campaigns based on performance analysis and ROI
  • Stay up to date with industry trends, emerging technologies, and best practices in performance marketing to continuously improve campaign strategies and techniques
  • Conduct competitor analysis to understand the strengths, weaknesses, and strategies of our key competitors
  • Collaborate with internal and external stakeholders to ensure the successful execution of marketing campaigns

Main requirements:

  • BSc/MSc in Mathematics, Statistics, Marketing, or a related field
  • At least 3 years of experience in a similar position
  • In-depth knowledge of digital advertising platforms and tools, such as Google Ads, Facebook Ads Manager, Google Analytics 4, and other relevant platforms
  • Advanced Microsoft Excel skills
  • Strong analytical skills and ability to interpret data to make informed decisions and optimize campaign performance
  • Self-motivated and results-oriented mindset
  • Eagerness to learn new tools and technologies
  • Highly organized and be able to adapt quickly to changing priorities and thrive in a fast-paced, dynamic environment by managing multiple projects simultaneously
  • Excellent oral and written communication skills in English

The Hiring Experience: What Awaits You

  • Let’s Connect – Intro Chat with Talent Acquisition
  • Test your edge – Aptitude Assessment
  • Deep Dive – First Interview with Your Future Team
  • Bring It to Life – Role-Specific Take-Home Task
  • Test your edge – Personality Assessment
  • Final Connection – Final Interview

Benefit from:

  • Attractive remuneration package plus performance related reward
  • Intellectually stimulating work environment
  • Continuous personal development and international training opportunities
All applications will be treated with strict confidentiality!
XM

About XM

🏆 At XM, we're not just another forex and CFD broker. Since our inception, we've been on a mission to redefine currency trading. Our dedication to innovation and excellence has earned us numerous awards and made us a prominent leader in the global fintech landscape.

🌎 With a diverse team of over 1,400 professionals spanning seven offices across the globe, we're united by our commitment to providing exceptional service in over 30 languages.

🚀 But what truly sets us apart is our #XMers. We don't just embrace growth, learning, and innovation – we own it. As part of the XM family, we dive headfirst into challenges, supporting each other every step of the way.

🙌 Guided by our values - Big. Fair. Human. - we have cultivated an unparalleled work environment, where every individual is nurtured for both personal and professional growth. Competitive benefits and perks that exceed market average, engaging team activities, rewarding volunteer programs, initiatives supporting the employees’ physical and mental wellbeing, and flexible work arrangements are only some of the proof points of how XM prioritizes its people’s wellbeing and work-life balance. And with a strong focus on learning and development, diversity and inclusion, and fostering a culture where everyone's voice is heard, we empower each member of our team to be a leader in their own right.

🤘 Ready to join a community that rocks and work somewhere truly awesome? ▶ xm.com/careers

Industry
Finance & Insurance
Company Size
1,001-5,000 employees
Headquarters
Limassol, CY
Year Founded
2009
Website
xm.com
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