Job Description
About the team:
The LATAM News Operations Team is part of Content Operations and partners with news publishers, journalists, creators, and KOLs to drive high-quality content growth and scale on TikTok. The team focuses on partner management, education and product adoption, strengthening a trusted and sustainable news ecosystem across the region.
Responsibilities:
Partner Management
- Build and maintain long-term, trusted relationships with publishers, creators, and public figures, including direct engagement with major media groups and top accounts.
- Drive account growth by improving content performance, product adoption, and engagement in line with business and product goals.
- Develop and execute partnership strategies that position TikTok as a key platform for content discovery and audience development.
- Lead targeted onboarding of news high-impact accounts with tailored strategies to expand supply and enhance user experience.
- Enable partners to fully leverage TikTok tools, analytics, and best practices to achieve stronger performance and business outcomes.
- Manage partners at scale through structured communication and community management.
Programs & Partner Activation
- Drive publisher and creator participation in global and domestic programs, ensuring clear communication engagement.
Metrics & Product Adoption
- Track and deliver against key partner management KPIs, accelerating adoption of priority products and solutions.
Market Insights & Feedback Loop
- Act as the market voice for global partnership and product teams, translating partner needs and industry trends into actionable insights.
- Identify opportunities through continuous feedback from creators and publishers to improve programs and solutions.
Domestic Market Expertise
- Provide deep understanding of the creator and publisher ecosystem to inform strategy and execution.
Cross-functional Collaboration
- Work closely with XFN teams to align priorities, unlock strategic partnerships, and deliver against regional and global objectives.
