About Company:

Achieve Test Prep's mission is to make higher education more accessible and affordable for working adults. Achieve offers live, online instruction, 1-on-1 tutoring and mentoring, and flexible course schedules that empower non-traditional college students to test out of college credits and earn higher level professional licenses.

Role Overview:

Achieve is looking for a
strategic, data-driven Paid Media Manager
to drive growth in our digital acquisition channels including search, social, display, and third-party U.S. based lead platforms. This role is critical in fueling our enrollment funnel with high-quality leads while balancing cost-efficiency and scalability. Reporting to the Director, Online Marketing.

If you’re a hands-on performance marketer who thrives in fast-paced environments and knows how to deliver measurable growth, this role offers immediate impact and long-term opportunity.

Roles & Responsibilities:

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Manage paid campaigns across Google Ads (Search, YouTube), Meta (Facebook/Instagram), and Bing Ads

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Launch and scale remarketing, retargeting, and lookalike campaigns

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Oversee lead generation platforms and vendor performance.

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Track and improve key metrics like CPL, ROAS, conversion rate, and lead quality

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Collaborate with creative and content teams for ongoing A/B testing

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Maintain compliance with TCPA, CAN-SPAM, and internal data privacy policies

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Deliver weekly reports with actionable recommendations and insights

Desired Skills and Experience:

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2- 4+ years in paid media, lead generation, or performance marketing

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Proven experience managing $50k+ monthly ad budgets

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Familiarity with third-party lead platforms, partner negotiations, and quality control

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Strong knowledge of Google Ads, Meta Ads Manager, Bing, GA4, and Looker Studio

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Analytical mindset and comfort with data, dashboards, and conversion tracking

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Bonus: Understanding of lead delivery systems, CRMs, and webhook/API integrations

Job Details​:

Type:
Full-Time
Schedule:
Flexible schedule with a minimum of 5 hours overlap during the 9:00 AM - 5:00 PM EST business day
.
Remote:
100% Online