Job Summary
Seeking a Specialist with 5 to 7 years of experience to design develop and implement Salesforce Marketing Cloud Account Engagement Pardot and Personalization Interaction Studio solutions
Job Description
Lead the design and deployment of Salesforce Marketing Cloud Account Engagement Pardot solutions to optimize marketing automation Implement Salesforce Marketing Cloud Personalization Interaction Studio to deliver tailored customer experiences Collaborate with marketing and sales teams to develop strategies that enhance customer engagement and lifecycle management Analyze complex business requirements and translate them into scalable and innovative Salesforce Marketing Cloud solutions Stay updated with the latest Salesforce Marketing Cloud features updates and best practices to continuously improve platform capabilities Utilize Salesforce Marketing Cloud Intelligence Datorama to generate datadriven insights for enhancing marketing campaigns good to have
Roles and Responsibilities
Manage endtoend projects involving Salesforce Marketing Cloud Account Engagement and Personalization ensuring timely and highquality delivery Develop and maintain marketing automation workflows lead scoring models and customer segmentation strategies Provide expert guidance and mentorship to crossfunctional teams on Salesforce Marketing Cloud tools and best practices Collaborate closely with IT marketing and sales teams to ensure seamless integration and adoption of Salesforce Marketing Cloud platforms Conduct training sessions and offer ongoing support to business users to maximize platform utilization Monitor system performance troubleshoot issues and implement enhancements to improve efficiency and user experience Drive adoption of Salesforce Marketing Cloud features to enhance customer engagement and retention
LTIMindtree is a global technology consulting and digital solutions company that enables enterprises across industries to reimagine business models, accelerate innovation, and maximize growth by harnessing digital technologies. As a digital transformation partner to more than 700 clients, LTIMindtree brings extensive domain and technology expertise to help drive superior competitive differentiation, customer experiences, and business outcomes in a converging world. Powered by 86,000+ talented and entrepreneurial professionals across more than 30 countries, LTIMindtree — a Larsen & Toubro Group company — combines the industry-acclaimed strengths of erstwhile Larsen and Toubro Infotech and Mindtree in solving the most complex business challenges and delivering transformation at scale.
For more info, please visit www.ltimindtree.com.
