Job Description

Company Description

At Orchard, we believe creativity and technology should work hand-in-hand to invent better outcomes. We’re Australia’s leading health and wellness agency, blending modern marketing with science and powered by deep digital experience. Our work wins effectiveness awards and, more importantly, creates meaningful change for patients, HCPs, and the brands we partner with.

We’re a fun, hardworking team that leaves egos at the door. Past that door? A collaborative studio filled with inspiring people, big ideas, and yes, free crumpets.

Job Description

Project Scope

• Deliver a complete campaign idea and execution plan within a 1–2 month timeframe
• Identify creative solutions that drive behaviour change within the healthcare context
• Work collaboratively with clients to understand objectives and refine concepts based on feedback
• Ensure all deliverables align with established brand guidelines and campaign strategy
• Maintain high engagement and availability through late September/early October

Responsibilities

Campaign Development & Creative Direction

• Conceptualise and develop the core campaign idea, translating client briefs into compelling creative concepts - Establish and communicate clear creative direction across all campaign touchpoints (digital, print, OOH, video)
• Lead ideation sessions with the creative team and stakeholders to solve creative briefs and refine concepts
• Present concepts and final work to clients with confidence, articulating creative rationale and strategic thinking

Execution & Delivery

• Direct the visual execution of approved concepts, ensuring consistency and quality across all deliverables Oversee design production, from initial concepting through to final asset delivery
• Manage the campaign rollout across multiple channels, maintaining brand integrity throughout

Leadership & Quality Control

• Conduct quality reviews at each stage to ensure work meets client requirements and campaign objectives

Qualifications

About You

• 8–10 years' experience in a senior Creative role, with a demonstrated track record of conceptualising and executing impactful campaigns across multiple platforms
• Extensive experience conceptualising and executing ideas within established brand guidelines, from campaign concepting through to multi-channel rollout
• Proven experience leading and delivering new business pitches with confidence
• Proficiency in design and motion software (After Effects, Unreal, and/or Premiere)
• A confident communicator who can inspire clients and colleagues alike
• Experience in behaviour change, government, and/or health/pharma contexts is highly advantageous

NOTE: Creative teams may apply. We are advertising a copywriter to work alongside the selected Art Director.

Additional Information

A little about Orchard

We offer an awesome, fun working environment full of culture and energy. We leave our egos at the door and past that door is a super cool office space filled with inspiring people and free crumpets.

We pride ourselves on our work and also our work / life balance. We’re 100% committed to you, your career at Orchard and your continued professional and personal development. We offer a rich array of internal and external structured training and education courses as well as ongoing individual wellbeing support through our Employee Assistance Program.

As an agency we fuse enthusiasm, creativity and technology to Invent Better outcomes for leading International and Australian brands such as BI, Zoetis, Schwarzkopf, MSD, GSK, Electrolux, BT, Ikea and Hyundai to name a few.

Invent Better are two little words that define our big approach. It’s a belief that creativity and technology are the key to winning in today’s digital age, and it’s a formula that challenges us to engage with our clients in a way that always pushes us that little bit further every time.

Orchard Marketing is part of the Enero Group. As a Group, we proudly acknowledge the traditional custodians of the land on which we operate, the Gadigal People of the Eora Nation. Our Innovate, Level 2, RAP endorsement aims to nurture, develop, encourage, and include Aboriginal and Torres Strait Islander talent, partners, and advisors both in our own agency, and across the broader industry. As such, we encourage peoples of all backgrounds to apply.

A Little About Orchard

We offer an awesome, fun working environment full of culture and energy. We leave our egos at the door and past that door is a super cool office space filled with inspiring people and free crumpets.

We pride ourselves on our work, as well as our focus on a healthy work / life balance. We’re 100% committed to you, your career at Orchard and your continued professional and personal development. We offer a rich array of internal and external structured training and education courses as well as ongoing individual wellbeing support through our Employee Assistance Program.

Orchard Marketing is part of the Enero Group. As a Group, we proudly acknowledge the traditional custodians of the land on which we operate, the Gadigal People of the Eora Nation. Our Innovate, Level 2, RAP endorsement aims to nurture, develop, encourage, and include Aboriginal and Torres Strait Islander talent, partners, and advisors both in our own agency, and across the broader industry. As such, we encourage peoples of all backgrounds to apply.