Boehringer Ingelheim

プロダクトマーケティングマネジャー/スタッフorノンラインマネージャー/オンコロジー&エマージング領域事業本部オンコロジー領域マーケティング部オンコロジー領域マーケティンググループ

Boehringer Ingelheim  •  Onsite  •  4 months ago
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Job Description

  • Ensure the continued growth of zongertinib by driving patient‑centric strategies and deepening market understanding

Tasks & responsibilities

  • Develop local marketing strategy and tactics by close collaboration with various stakeholders based on global strategy and initiatives
  • Identify opportunities and ways to better meet customers’ needs for short-term and long term
  • Monitor performance via agreed KPIs
  • Establish and maintain relationships with KOLs, relevant organizations and other key stakeholders to develop and implement the strategy
  • Develop promotional materials such as promotional brochures and tools for HCPs and patients
  • Plan and execute congress events such as sponsor seminars and symposiums
  • Plan and execute trainings for field force together with field training team
  • Work collaboratively with other functions (Medical, Sales, etc.) within the company to facilitate implementation of commercial initiatives for the products
  • External vendor management
  • Conduct budget management
  • Communicate brand tactics to sales force clearly for flawless implementation

Requirements

  • Bachelor or master’s degree from accredited institution
  • 2+ years of experience in marketing (sales experience and/or healthcare industry experiences are preferred)
  • Good understanding of lung cancer
  • Product launch experience is a plus
  • Good project management and excellent cross functional collaboration skills with ability to work with global matrix teams
  • Agile and effective working style in a fast-paced and changing environment
  • Fluent in Japanese and English with very good leadership, communication, and presentation competencies
  • Willing to work in a global environment
Boehringer Ingelheim

About Boehringer Ingelheim

Our people are our strength. And together with over 54,000 colleagues, we're creating the next breakthrough in the world of healthcare and innovation for both humans and animals. Are you ready to join us? #LifeForward

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Imprint: https://www.boehringer-ingelheim.com/imprint

Industry
Chemicals & Materials
Company Size
10,000+ employees
Headquarters
Ingelheim am Rhein, DE
Year Founded
Unknown
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