Job Description

Online Merchandise Specialist

What You’ll Do

• Own online product merchandising to boost discovery, conversion, cross-category growth, and AOV.
• Ensure PDPs are complete, accurate, visually compelling, and SEO‑optimized—including copy, images, sizing info, and “complete the look” recommendations.
• Manage go‑live timing so all products are online, correct, and campaign‑ready.
• Optimize PLP sorting, cross-sell modules, and recommenders using data insights.
• Analyze customer cases, returns, reviews, and webshop insights to continuously improve product presentation.
• Update sets, gift pages, and categories to maximize inspiration and sales.
• Secure correct sustainability and technical product information in collaboration with relevant teams.
• Monitor market trends and translate insights into improved online merchandising
• Drive operational excellence by contributing to process improvements and experimentation.

You Bring

• Experience in e-commerce merchandising, online retail, or digital product content.
• A customer-obsessed approach with strong commercial awareness.
• Sharp eye for detail in product content, imagery, and copy.
• Affinity with data and the ability to turn insights into action.
• Strong collaboration skills—you love working cross-functionally.
• Hands-on mentality: you own your domain and keep improving it.

How Success Is Measured

• PDP & PLP conversion performance and add-to-cart results.
• Increased AOV and cross-category sales and performance of product recommendations
• Products going live accurately and on time.
• Reduction in product-related customer cases and returns.
• Smooth collaboration with all key teams.
• Successfully implemented improvements (e.g., sorting experiments, content optimizations

Hunkemöller strives to be a much loved, social & inclusive brand. A place where people love to work, are proud of the brand, and where we create true brand ambassadors.

Together Tomorrow – Join a Retailer that's on the move to be better for our planet, better for people, better together! From diversity & inclusion, reducing waste, to product care and how we work with our suppliers, our Together Tomorrow initiative reflects what we do and helps drive change across our business. Ready to help us achieving our ambitious goals? Where ever you'll start working with us, if in Stores or our HQs, you can contribute!

Apply now with your CV or LinkedIn profile only.

For this role, we're not looking to work with external agencies.

At Hunkemöller, we’re all about creating moments that matter – together. As Europe’s fastest‑growing lingerie brand with a strong digital footprint, we want every product to shine online and every customer to find exactly what she’s looking for. As our Online Merchandise Specialist, you ensure our products are beautifully presented, easy to find, and optimized to drive commercial impact. You own the product experience online and make sure every item goes live flawlessly, season after season.

At Hunkemöller, we’re all aboutcreating moments that matter – together As Europe’s fastest‑growing lingerie brand with a strong digital footprint, we want every product to shine online and every customer to find exactly what she’s looking for. As ourOnline Merchandise Specialist, you ensure our products are beautifully presented, easy to find, and optimized to drive commercial impact. You own the product experience online and make sure every item goes live flawlessly, season after season.

What You’ll Do

• Own online product merchandising to boost discovery, conversion, cross-category growth, and AOV.
• Ensure PDPs are complete, accurate, visually compelling, and SEO‑optimized—including copy, images, sizing info, and “complete the look” recommendations.
• Manage go‑live timing so all products are online, correct, and campaign‑ready.
• Optimize PLP sorting, cross-sell modules, and recommenders using data insights.
• Analyze customer cases, returns, reviews, and webshop insights to continuously improve product presentation.
• Update sets, gift pages, and categories to maximize inspiration and sales.
• Secure correct sustainability and technical product information in collaboration with relevant teams.
• Monitor market trends and translate insights into improved online merchandising
• Drive operational excellence by contributing to process improvements and experimentation.

Hunkemöller strives to be a much loved, social & inclusive brand. A place where people love to work, are proud of the brand, and where we create true brand ambassadors. Working in a passionate, energetic, design-led and performance-driven environment where our key customer persona 'Shero' sits at the heart of everything we do. Hunkemöller is certified TOP EMPLOYER of the Netherlands 2025, which underlines our people initiatives and achievements.

Together Tomorrow – Join a Retailer that's on the move to be better for our planet, better for people, better together! From diversity & inclusion, reducing waste, to product care and how we work with our suppliers, our Together Tomorrow initiative reflects what we do and helps drive change across our business. Ready to help us achieving our ambitious goals? Where ever you'll start working with us, if in Stores or our HQs, you can contribute!

Apply now with your CV or LinkedIn profile only.

For this role, we're not looking to work with external agencies.

You Bring

• Experience in e-commerce merchandising, online retail, or digital product content.
• A customer-obsessed approach with strong commercial awareness.
• Sharp eye for detail in product content, imagery, and copy.
• Affinity with data and the ability to turn insights into action.
• Strong collaboration skills—you love working cross-functionally.
• Hands-on mentality: you own your domain and keep improving it.

How Success Is Measured

• PDP & PLP conversion performance and add-to-cart results.
• Increased AOV and cross-category sales and performance of product recommendations
• Products going live accurately and on time.
• Reduction in product-related customer cases and returns.
• Smooth collaboration with all key teams.
• Successfully implemented improvements (e.g., sorting experiments, content optimizations