Job Description

OUR GROUP

Pernod Ricard is the #2 worldwide in wines & distilled beverages and owns the most prestigious and comprehensive brand portfolios in the sector: Absolut Vodka, Chivas Regal, The Glenlivet Scotch whiskies, Jameson Irish Whisky, Martell Cognac, Havana Club rum, Beefeater gin, Kahlúa, Malibu, Monkey 47, Mumm and Perrier-Jouët champagnes and Ricard Pastis.

Pernod Ricard is not just a brand you buy, it's one you're experiencing. That experience can be summarized in one word: Convivialité. Convivialité is how we do our business: bring passion to work every day and live to our values openness, collaboration, simplicity, and entrepreneurship.

Pernod Ricard Netherlands focuses on the Dutch marketing and sales of our brands and is part of Pernod Ricard Benelux.

PURPOSE

As Field Sales Manager On-Trade, you play a critical role in underpinning and accelerating our growth in the Netherlands. You are responsible for driving commercial performance, translating strategic objectives into effective execution, and providing strong, results-oriented leadership. In this capacity, you lead and develop a team of six Account Managers, fostering a high-performance culture built on accountability, collaboration, and continuous improvement.

You will cultivate and maintain strategic relationships across the On-Trade channel, ensuring sustainable business development while identifying and capitalizing on new market opportunities. Through a disciplined, data-driven approach and a strong commercial acumen, you will optimize sales outcomes, strengthen key partnerships, and contribute meaningfully to the organization’s long-term success.

RESPONSIBILITIES

• Develop and implement a comprehensive on-trade sales strategy aligned with overall company strategy, including setting targets, identifying growth opportunities, and monitoring performance

• Provide leadership, direction, and support to the sales teams, including setting performance objectives, providing coaching and mentoring, and conducting regular performance reviews

• Build and maintain strong relationships with key on-trade partners, including bars, restaurants, hotels, nightlife, festivals and event venues, to ensure effective promotion and distribution of Pernod Ricard products

• Collaborate with the (trade) marketing team to create and execute targeted activations and promotions for the on-trade sector with the aim to boost sell-out and develop our brands

• Monitor market trends and competitor activity, identifying opportunities for growth and developing strategies to capitalize on these opportunities

• Work closely with the finance and supply chain teams to ensure accurate forecasting and efficient inventory management.

• Represent Pernod-Ricard at industry events, conferences, and trade shows, promoting the company's products and services and building brand awareness within the on-trade sector.

• Ensure compliance with all relevant regulations, industry standards, and company policies.

REQUIREMENTS

• Master’s or bachelor’s degree BA, CE, or a related field

• A minimum of 7 years of experience in sales or business development within the alcoholic beverage industry, with a focus on the on-trade sector and people management

• Proven track record of developing and executing successful sales strategies and achieving revenue growth targets

• Strong understanding of the on-trade market and the ability to identify and capitalize on growth opportunities

• Analytical. Ways of working are based on data driven decision making and P&L management and capable of challenging the financial status quo with the support of RGM

• A confident and articulate communicator capable of inspiring strong collaboration within a matrix organization. Excels in stakeholder management

• Excellent communication, negotiation, and relationship-building skills

• Strong leadership and team management abilities, with a focus on coaching and developing sales talent

• Proficiency in Microsoft Office Suite and CRM software

• Willingness to travel as required

BENEFITS

• Having a senior key-position within the Pernod Ricard Netherlands organization

• An excellent and market-based salary, an attractive bonus scheme, and 30 holiday days per year

• A company car, good pension scheme, company fitness, training opportunities, and staff discount on our beautiful portfolio

• An international working environment with an office in Amsterdam

• And last but not least our Convivial company outings and Thirsty Thursdays in our own bar, where you can taste the mixed arts of your colleagues.

As an employee at Pernod Ricard, you are a " Createur of Convivialité" which means you work with the best colleagues of a variety of backgrounds. What we have in common is the passion about our brands, industry and the attitude: "make a new friend every day". Convivialité is our way of life. Pernod Ricard is a positive and inclusive working environment that encourages employees to be unique.

Interested?

Job Posting End Date:

Target Hire Date

2026-07-01

Target End Date

2027-06-30