Job Description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

A healthier future. That’s what drives us. But we can’t do it alone. To succeed, we collaborate – with each other, with our partners, with governments, with patients.

We are seeking a highly motivated and organized individual to join our team as an Omnichannel Engagement Partner at Roche Pharma Turkey.

You will contribute to the development, deployment & adoption of the empowerment of healthcare professionals, improvements in stakeholders’ journeys, empowerment of healthcare systems & providers, stakeholder engagement, and medical content management projects. You will act as the owner of various projects, business & agility products, digital health solutions, and strategic initiatives.

Key Responsibilities:

• Contributing & executing cross-functional omnichannel customer engagement strategy and data initiatives by partnering with marketing & commercial members within the Disease Area Teams, connecting channels, and bridging between functions (marketing, sales, medical interface) to ensure a seamless, optimal customer engagement experience.
• Developing & executing communication, enablement & adoption plans that support the establishment of an omnichannel approach through digital & data platforms/initiatives, including but not limited to digital customer engagement initiatives, online initiatives, social media channels, HCP portals, patient portals, and value-added solutions.
• Running and providing omnichannel engagement performance monitoring and measurement reports (including both marketing and sales digital execution), executing and supporting outcome analysis, impact analysis, ROI analysis, and channel effectiveness analysis.
• Ensuring and/or supporting the Disease Area team that the presentation of the company, brands, content, targeting, coverage, and communication is consistent across all channels and being accountable for results: executing specific, measurable, actionable, and time-related deployments with clear success and metrics. Managing assigned owned channels and supporting the management of other affiliate channels.
• Developing, supporting, and executing training to enablers and PPoCs (Primary Point of Contacts) to identify, and optimally leverage, internal (cross-functionally and cross-brands) and external (competitors and other categories/industries) digital best practices to achieve optimal customer experience and positive behavioral change.
• Improving capabilities within medical teams, disease area teams, finance teams, or other related teams regarding customer engagement channels & content lifecycle.
• Directs the planning, execution, coordination, and support of digital platform features & operations. Works towards carrying out day-to-day business requirements of maintaining our digital platforms while working together with internal & external stakeholders.
• Conducts and prepares feasibility studies or other research for new digital platforms, applications, or revisions to existing digital technologies. Develop new features/ projects and constantly endeavor to improve existing ones. Review the current status of digital platforms and applications and prepare recommendations for improvements.
• Prepares project cost estimates, budgets, and schedules. Prepares and presents project proposals to management and user departments. Follow up the processes from A - Z such as planning, design, development, testing, launch, and promotion in coordination with related parties.
• Establishes digital customer engagement solution standards, governance & documentation requirements. Production of engagement documentation or related materials.
• Monitors design process and prepares reports on customer engagement projects. Following up interactions with related departments/stakeholders. Preparing monthly, weekly or ad-hoc reports, and following up on business KPIs.
• Utilizing communication materials, tools & resources. Preparing presentations utilizing innovative and creative digital media.

Who You Are

• You graduated from Medical, Life Sciences, Engineering, Business, or Social Sciences domains.
• You are characterized by your highly developed analytical skills, bringing curiosity and a willingness to learn, analytical skills, systematic way of working, accuracy, punctuality, and reliability.
• You have good written and verbal communication skills.
• You are a collaborative team player, you have strong team spirit and high social competencies.
• You have a high sense of responsibility and integrity. You work independently, are reliable, and creative, and contribute your own ideas.
• You are comfortable working with MS Office, and Google Suite.
• You are comfortable in communications and scientific content.
• You have proficiency in English.
• You have the ability to build relationships and work in the project team, trust, and influence with internal clients and other key stakeholders.
• You have excellent organizational skills and strong project management skills. You have keen awareness and adherence to deadlines.
• Prior experience in one or more areas such as marketing, product management, digital marketing, digital health, digital solutions, customer engagement, communications, and project delivery is desirable.

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let’s build a healthier future, together.

Roche is an Equal Opportunity Employer.