PURPOSE OF THE ROLE
To generate qualified discovery calls for the Virtual Coworker sales team through strategic LinkedIn outreach and targeted phone follow-up. The SDR owns the top of the pipeline - identifying the right prospects, making the first contact, and booking the conversation. The sales team takes it from there.
KEY RESPONSIBILITIES
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Research and qualify 15–20 target prospects daily using LinkedIn Sales Navigator
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Send 50–65 personalised LinkedIn connection requests per week - tailored to each prospect's industry and role
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Follow up with a phone call via Google Voice within 48 hours of sending LinkedIn message
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Execute 150–200 outbound dials per week - warm follow-ups first, then targeted cold outreach
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Manage the full 4-touch sequence per prospect (2 LinkedIn + 2 calls) then archive
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Log every touch and outcome in Zoho CRM same-day without exception
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Submit a weekly pipeline report to Transition Manager every Monday by 9:00 AM PH time
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Book qualified discovery calls into the sales team's calendar
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A/B test message variations and feed learnings back to the team
