DUTIES & RESPONSIBILITIES
1. Support the Team Lead in media planning and guidance across the group to drive PR optimization of events and activities
2. Develop and disseminate press release features; and photo stories across the media to generate publicity and positioning of the brand
3. Support the team lead in implementing crisis management initiatives to mitigate against reputational risks and build positive PR capital
4. Support the team lead to conduct media monitoring and analysis across news and PR channels for Banks and Holdco along the lines of agreed metrics.
5. Proposal review and analysis to identify opportunities that promote brand image building and strengthened relationship with the media
6. Feature articles commissioning to the media to drive Top of Mind Awareness of the brand through brand positioning as a clear leader in various products and services
7. Support the team lead in coordinating media participation at the bank’s events, publishing of post event reports and news stories to generate awareness
8. Daily News Report to management
9. Payment processing to partners and stakeholders
JOB REQUIREMENTS
Education
Minimum Education: First degree in Mass Communication, Marketing or social sciences-based discipline.
Experience
Minimum 2 - 5 years significant work experience to include firsthand interaction on corporate communications related tasks in the Banking; Telecommunications; or agencies in the corporate communications industry.
First Bank of Nigeria Ltd – Keeping You First
First Bank of Nigeria Limited (FirstBank) is Nigeria’s premier commercial bank and most valuable banking brand.
With over 10 million active customer accounts and more than 750 business locations, we provide a comprehensive range of retail and corporate financial services to customers and investors wishing to explore the vast business opportunities available in Nigeria and our business locations across Africa, Europe, Middle East and Asia.
To live our promise of ‘YOU First’, we design products and services to support your personal, family and business needs.
Our array of products – cards, channels, transfer services, loans & advances, deposit products, guarantees, distributorship financing, cash management and foreign trade service – create convenience for your transactions, empower your businesses and offer flexibility of choice.
