Ensure a minimum of 75% staff awareness and understanding of the Bank’s strategy, products, services, and initiatives at all times.
Translate complex strategies into clear, relatable, and engaging communication for diverse staff cadres and demographics.
Build a strong sense of purpose and alignment to the Bank’s mission, vision, and brand pillars.
Gatekeeper for internal communications dissemination by verifying and validating content for accuracy; checking brand, legal and regulatory implications. This requires a high level of attention to detail and an understanding of the brand, strategic business functions, strategic resource functions, products, regulatory issues, compliance and organizational policies.
Disseminate strategy across board and adapt overall objectives without dilution using language that drives clarity and understanding. This requires a constant awareness of the pulse of the Bank and a good understanding of the various dynamics within - staff cadres, roles (front office/back office), demographics, psychographics and operational cycles.
Ability to tease out WIIFM and WIIFB is also very key.
Stakeholder management and engagement amongst several business units and resource functions to achieve synergy in communications across the Group to increase awareness and in-depth knowledge, promote cross-selling and achieve uptake in the Bank’s products among staff.
Design strategy, plan & design content, design campaigns, schedule deployment of the Bank’s products, services and initiatives to facilitate engagement.
Support the department’s Information Security Management Systems and Business Continuity Management activities to ensure compliance (BCM Champion).
Ensure staff compliance with the principles and policies in the Information Security Handbook through message clarity and appropriate frequency of communications
Minimum Education: First Degree in social sciences or related discipline
Minimum 5 years’ experience, knowledge of quantitative & qualitative market research, record keeping & customer service relationship management. Proficiency in Microsoft word, PowerPoint & Excel is essential.
First Bank of Nigeria Ltd – Keeping You First
First Bank of Nigeria Limited (FirstBank) is Nigeria’s premier commercial bank and most valuable banking brand.
With over 10 million active customer accounts and more than 750 business locations, we provide a comprehensive range of retail and corporate financial services to customers and investors wishing to explore the vast business opportunities available in Nigeria and our business locations across Africa, Europe, Middle East and Asia.
To live our promise of ‘YOU First’, we design products and services to support your personal, family and business needs.
Our array of products – cards, channels, transfer services, loans & advances, deposit products, guarantees, distributorship financing, cash management and foreign trade service – create convenience for your transactions, empower your businesses and offer flexibility of choice.
