Location: Hybrid Canary Wharf
Employment Type: Full time
Reports To: Content Lead
We’re looking for a high-output Mid-weight Graphic Designer to own and scale design across Frive.
You will be responsible for creating design that drives attention, improves performance, and supports growth - across organic social, paid ads, CRM, web & print.
You’ll be the sole in-house designer, working closely with Growth, Brand, and an AI Engineer to:
Take ownership of both design execution and idea generation, contributing to what we make - not just how it looks
Deliver high volumes of creative
Improve performance through design
Build systems that scale output
You need to be fast, organised, and focused on one thing: Does this creative perform?
· Create static and light motion assets (including GIFs) across:
o Paid ads
o Organic social
o CRM / email
· Produce high volumes of creative consistently, without compromising performance
· Design with speed — responding quickly to testing, feedback, and new opportunities
· Focus on:
o Scroll-stopping visuals
o Clear messaging
o Conversion-driven layouts
· Work closely with Growth to produce ad creative that drives results
· Generate and develop design-led ideas and concepts, not just execute briefs
· Turn campaign goals, product messages, and growth insights, into clear, compelling visual ideas
· Iterate quickly on:
o Variations
o Hooks (visual + copy pairing)
o Layouts
· Continuously test and refine creative based on:
o Performance data
o What’s winning in-platform
· Stay chronically online, tracking:
o Trending static formats
o Ad styles
o Social design trends
· Identify opportunities to:
o Adapt trends to Frive
o Create new formats that feel native to platform
· Design content that feels:
o Current
o Relevant
o Built for the feed
· Work closely with the AI Engineer to:
o Build and improve AI-driven design workflows
o Increase output without sacrificing quality
· Use AI tools to:
o Speed up production
o Generate variations
o Test creative at scale
· Help define how AI integrates into the design process
· Collaborate with Brand & Growth on:
o Campaign concepts
o Product launches
o Trend-led activations
· Ensure all creative maintains a consistent and high-quality brand standard
· Build and evolve:
o Templates
o Design systems
· Design for:
o Print (inserts, direct mail)
o Web / app banner testing
o Email / CRM
o Partner and internal materials
· Adapt creative to different formats while maintaining clarity and impact
· Manage a high volume of files, versions, and outputs with accuracy
· Maintain strong systems for:
o Naming
o Asset management
o Version control
· Ensure work is delivered:
o On time
o Correctly formatted
o Ready to launch
· 2–4 years of graphic design experience, with a strong digital portfolio
· You are chronically online - tracking trends, formats, and collaborators who can deliver innovative content
· You have no ego in the work — you care about what performs, not who came up with it
· Strong skills in Photoshop, Illustrator, InDesign, and Figma
· Experience designing performance creative for paid social
· Strong understanding of:
o Layout
o Typography
o Colour
o Visual hierarchy
· Ability to design for:
o Attention
o Clarity
o Conversion
· Comfortable working at high volume and speed
· Highly organised with strong attention to detail
· Strong communicator, able to collaborate across teams
· Experience with AI design tools and workflow
· Interest in building scalable creative systems
· Basic motion / animation skills
· UX / UI or product design exposure
· Experience using Notion or similar tools
Include your best and most recent work.
Frive is the UK’s highest-rated ready-to-eat meal delivery subscription, delivering tens of thousands of fresh, natural, chef-prepared meals to customers’ doors across the UK each week 📦
Follow for updates on our journey as we strive to create a healthier, more convenient food system, free of artificial ingredients 💚
We are committed to our vision of creating 100% organic meals without the hefty price tag, freeing us from a food system that compromises our health for profit 🥗
Frive meals only contain REAL FOOD - no artificial ingredients, preservatives, or flavour enhancers and each meal is portion-controlled, which not only tackles food waste but also reflects a dedication to your health and the planet 🌍
Our meals are delivered fresh, never frozen, and are designed to be eaten fresh within 3 days of delivery. That's why we deliver meals twice a week, with ice packs in delivery boxes so the meals arrive as fresh as they leave our kitchen 👨🏼🍳
