Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects and amazing careers. QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road.
Your Opportunity, Your Team
The Merchandising Brand Associate supports the Wellness and Beauty business by partnering across Merchandising, QA, Legal, Category Production, and vendors to manage the brand and product lifecycle. The role focuses on evaluating new brands and products, supporting the pre-claims and storytelling process, improving on-air and digital brand execution, and helping identify market trends, storytelling opportunities, and potential risks.
Where You'll Work
This role is hybrid and will require you to be onsite at West Chester, PA several days per month (onsite days are predetermined and standard across the company). Job seekers must reside in one of the following states to be considered: PA, DE, or NJ. Relocation assistance is not available for this role.
What You'll Do
Support the evaluation of new beauty and wellness brands and products before purchase order creation
Partner with Merchandising, QA, Legal, and Category Production to move products through onboarding and claims-readiness workflows
Review vendor storytelling and launch materials to identify opportunities to strengthen product positioning, differentiation, and customer-facing messaging
Help translate complex product details into clear, concise claims, features, and benefits for on-air and digital use
Knowledgeable on Vendor Claims Guidelines within Legal – communicates any themes or patterns they discover to Leader
Communicate internal feedback to vendors and help them understand substantiation and documentation expectations before formal claims submission
Coordinate vendor meetings and cross-functional touchpoints to align on next steps, track progress, and keep launches moving forward
Monitor onboarding status and raise concerns when product claims or story elements do not clearly support the product positioning
Track recurring themes, process gaps, and opportunities within claims and storytelling workflows and share insights with leadership and partner teams
Follow market and category trends to identify whitespace opportunities that can support product discovery and brand storytelling
Support briefs and updates on higher-risk or more complex brands and products, including key issues and possible solutions
Serve as a consistent point of contact for vendors throughout the storytelling and pre-claims process
What You'll Bring
Bachelors degree and 2+ years of experience
Experience or familarity with FTC and FDA requirements & guidelines is preferred
#LI-ST4
Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.
QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at workwithus@qvcgrp.com for assistance.
If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate's qualifications, skills, experience, and geographic location as well as business and market conditions.

QVC Group, Inc. is a Fortune 500 company with six leading retail brands – QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road®. We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs. QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community.
If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on. If you want to grow professionally and learn every day, you’ll thrive with us. If you appreciate a company committed to inclusion and belonging for all, you’ll be amazed at what’s available for our team members. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers!
We are headquartered in West Chester, Pa., and have team members in the U.S., the U.K., Germany, Japan, Italy, Poland and China.