SMBC Group

Media Planner - Rakuten Mobile, Inc. (Secondment)

SMBC Group  •  Japan (Onsite)  •  3 hours ago
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Job Description

Department Overview

<Department Mission>

We are promoting Ad business in Rakuten Link App with the mission of ARPU maximization which is one of the most important KPI for Rakuten Mobile turn black.

Dept. target for 2024: ARPU 100yen by the end of 2024. (ARPU = Ad revenue / RM subscriber)

<Department Attractiveness>

We're expected to achieve a huge among of Ad revenue generation to achieve Rakuten Mobile turn black. Dept members can participate the rapid business growth process with support of managements including CEO.

<Mission of this position>

This position is supposed to lead Media Business (App planning, service operation management and KPI management etc.) to expand the ad business.

<Attractiveness of this position>

For the purpose of App UX and Ad revenue maximization, this position PIC will join the app new feature planning, PJT management and service management process. You will be able to learn the product planning/management and service nurturing skill using English since many of employees in couterpart deparments are foreign people.

In addition, as this is a position in which you will be responsible for formulating numerical targets and managing KPIs for the organization, you will be able to experience formulating strategies for business growth in close proximity to management.

Job Duties

Create Media Business strategy and promote

Issue identifying and improvement proposal with purpose of app ad revenue maximization

Promotion planning and execution

Organization KPI management

English is required for the communication with app development team. Daily opportunity of English meeting.

Mandatory Qualifications

More than 1 year of experience in web service planning and operation

People who are committed to the product/business and can involve others

Preferred Qualifications

Experience in Media Business

Experience in smartphone application services planning and operation

Work experience in the digital marketing field

Experience in data analysis and improvement proposals

Work experience in an English environment

Additional information on Secondment

This position will be hired by Rakuten Group, Inc. and seconded to Rakuten Mobile, Inc.

Your official affiliation will remain with Rakuten Group, Inc., so the salary structure, benefits, and evaluation system will be the same as those of Rakuten Group, Inc.

Additional information on English Qualification

TOEIC score exceeding 800 (or similar level of English ability) or a University Degree earned in an English-speaking country.

If no evidence is available to prove the qualifications denoted above, taking an IP test, organized by Rakuten, during selection process is required.

Languages:

English (Overall - 3 - Advanced), Japanese (Overall - 3 - Advanced)

SMBC Group

About SMBC Group

SMBC Group is a top-tier global financial group. Headquartered in Tokyo and with a 400-year history, SMBC Group offers a diverse range of financial services, including banking, leasing, securities, credit cards, and consumer finance. The Group has more than 150 offices and 120,000 employees worldwide in nearly 40 countries. Sumitomo Mitsui Financial Group, Inc. (SMFG) is the holding company of SMBC Group, one of the three largest banking groups in Japan. SMFG's shares trade on the Tokyo and Nagoya stock exchanges, and its ADRs trade on the New York Stock Exchange (NYSE: SMFG).

Americas: https://www.smbcgroup.com/

EMEA: https://www.smbcgroup.com/emea/

APAC: https://www.smbc.co.jp/asia/

Tokyo: https://www.smfg.co.jp/english/

Industry
Finance & Insurance
Company Size
10,000+ employees
Headquarters
Tokyo, JP
Year Founded
Unknown
Website
co.jp
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