Havas

Media Development Expert

Havas  •  Madrid, ES (Onsite)  •  4 days ago
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Job Description

Agency :

Havas Media Group SpainThe Media Development Expert is responsible for developing and deploying best practices for media experiences specifically for global clients.

The role sits between Strategy and Activation and is the point where Strategy is translated into Media Experiences for global clients.

Mission & Responsibilities

  • Contribute to champion Havas unique approach for global clients to ‘media planning +’ in the form of Mx – emphasizing media experience versus media planning which includes connection, context and content
  • Be instrumental in the Mx excellence and design optimal Mx guidelines for global clients across Havas countries
  • Work closely with data and strategy communities as well as client leadership and specialists’ teams
  • Build relationships with creative / content stakeholders and key media owners to ensure optimized and innovative Mx recommendations for our global clients
  • Ensure optimal Mx delivery for global clients in the countries in liaise with relevant internal specialist teams and make sure processes are respected for local implementation
  • Ensure audience planning and data integration from Mx brief to Mx measurement
  • Ensure quality control on plan recommendation against Mx delivery
  • Provide insightful post campaign optimization
  • Contribute to the client satisfaction

Previous Experience & Industry Background

  • 8+ years professional experience in strategic planning
  • Media, Brand

Qualifications & Languages:

  • Bachelors or Masters degree in Business, Marketing or Advertising
  • Languages: English (Intermediate)

Soft skills & Competencies

  • Managing execution
  • Being authentic and open
  • Being flexible and adaptable
  • Media and media planning
  • Mx Expert (Connection, Context, Content)
  • Omnichannel
  • Strong knowledge of partners and suppliers (Media / Tech / Data / Content)
  • Advanced Programmatic
  • OSEP

Technical skills

  • Media planning tools
  • Advertising technologies
  • Business intelligence software (i.e. Tableau, Datorama)
  • Office software

Contract Type :

Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

Havas

About Havas

TO MAKE A MEANINGFUL DIFFERENCE TO BRANDS, TO BUSINESSES AND TO PEOPLE

Founded in 1835 in Paris, Havas is one of the world’s largest global communications networks, with more than 23,000 people in over 100 markets sharing one single mission: to make a meaningful difference to brands, businesses, and people. Havas has developed a seamlessly integrated global strategy and operating system, Converged, designed to answer clients’ needs for standout, cross-functional, end-to-end communications solutions, supercharged by data, tech and AI, but powered by humans. Through its 70+ Havas Villages around the world, covering all communication activities, Havas’ teams work together with agility and in perfect synergy to offer tailor-made, innovative solutions to clients that support them in their positive transformation. Havas is committed to building a diverse culture where everybody feels they belong and can be themselves and thrive.

Industry
Marketing & Advertising
Company Size
10,000+ employees
Headquarters
Puteaux, FR
Year Founded
Unknown
Website
havas.com
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