Xapads Media

Media Buying and Partnership - INDIA

Xapads Media  •  Noida, IN (Onsite)  •  3 months ago
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Job Description


JOB/COMPANY SUMMARY:


Born in India, built for the world — Xapads is a 19-year-strong programmatic force with offices in New York, London, Dubai, Singapore, Jakarta, and more. We’re not just present in global markets — we’re making waves. With our in-house platforms like Xerxes (Mobile 1st Performance DSP), Xaprio (Mobile & Web DSP) and Unwire (CTV DSP), we empower 200+ leading brands and agency partners including GroupM, Publicis, OMD, and Dentsu.

Our supply operations span across Banner, Native, Video, In-App, CTV, and Web — and we pride ourselves on quality, scale, and speed. Backed by deep integrations with top-tier publishers, OEMs and App Developers.

Recognized as a Great Place to Work for four consecutive years and ranked among the Top 100 Companies for Women, we believe in building not just careers, but legacies.


ABOUT THE JOB:


The Job revolve around technical onboarding of new tier 1 supply partners and ensuring the day to day integration for supply across performance segment.


This include creating and maintain technical infrastructure to smooth the onboarding process for OEM Partners, Tier 1 Apps, Keyboard apps, and short-video apps


ROLES RESPONSIBILITIES:


  1. Creating technical infrastructure to help Onboarding of Premium and Tier 1 Partners to run our CPI, CPR, and CPA Campaigns.

  2. To act as an Tech-Account manager for onboarded Partners and help them scale the business on daily basis.

  3. Creating a bridge between supply and execution of campaigns (KPIs, Fraud Hygiene, P&L) over Mobile App attribution platforms like Appsflyer, Branch.io, Adjust, Kochava, and Singular.

  4. To integrate the above said publishers partners over S2S, API, RTB or MMP integrations.

  5. Promote mobile Performance campaigns (CPI, CPR, CPA) to achieve the delivery with requested KPIs and Quality.

  6. To be the key point of contact between the supply, sales and data operations teams while leading the account management of the accounts allocated.

  7. Developing strong relationships and understanding with a diverse range of OEMs, Direct Apps, and SDK Partners in order to increase the global activity.


ROLES RESPONSIBILITIES:


  1. To lead or be a part of the team to run Display campaigns and maintain KPIs, Hygiene, andP&L.

  2. Ensure DV360 and TrueView best practices with a focus on platform expertise, consistency,and quality of work delivery.

  3. Coordinate with Creative teams (internal and client-side) to get creatives as per the guidelines of requested panels.

  4. Responsible for identifying and managing campaign KPIs as agreed upon by sales & agency.

  5. Analyze campaign data, and make applicable optimizations to campaigns to meet the campaign goals.

  6. Maintain P&L for executed campaigns.


QUALIFICATIONS AND SKILLS:


  1. Minimum 6.0 Years of relevant experience in the field of Mobile performance (CPI, CPR, CPA).

  2. Preference to candidates having experience in mobile user acquisition and re-engagement activity over premium supply channels like OEM, Programmatic, P2P Sharing Apps, Keyboard Apps, & Direct Apps.


HOW TO APPLY:


To apply for this position, send an email to our careers mailbox (

careers@xapads.com

). In the email make sure to include your resume and any additional information you would feel relevant for this role.

Xapads Media

About Xapads Media

Xapads Media is a leading AdTech company transforming the digital advertising landscape with innovative solutions that empower brands and agencies. We guide users from awareness, and consideration to conversion, ensuring a seamless journey at every stage. Our advanced suite of tools includes Connected TV (CTV), Video (Web and In-App), OEM Solutions, and Mobile Performance. We are dedicated to redefining AdTech, bridging the gap between audiences and brands with dynamic, compelling storytelling.

We operate through four key business units:

* Xerxes: Specializing in mobile performance, Xerxes drives user acquisition and app growth with precision.

* Xaprio: Focused on branding, Xaprio delivers rich media solutions that create compelling and immersive ad experiences.

* Unwire: Our unified CTV advertising platform, Unwire, integrates seamlessly across various TV formats to maximize reach and impact.

* Pulse: This platform provides contextually relevant video targeting to ensure precise and effective ad delivery on youtube.

Additional offerings include:

* OpenRTB: Streamlined real-time bidding for programmatic ad transactions.

* Programmatic Ads: Automated ad buying for optimized targeting and efficiency.

* DV360: Comprehensive programmatic advertising through Google’s platform.

With a reach exceeding 1.9 billion and a network of over 75,000 publishers, Xapads has earned recognition through 200+ industry awards. Our solutions are designed to empower marketers and media companies alike, offering tools that drive performance, enhance branding, and optimize ad revenue.

Explore how Xapads can elevate your advertising strategy. For more information, visit www.xapads.com.

Industry
Marketing & Advertising
Company Size
201-500 employees
Headquarters
Noida, IN
Year Founded
2007
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