Traeger, Inc.

Marketing Strategy & Operations Manager

Traeger, Inc.  •  Salt Lake City, UT (Onsite)  •  1 day ago
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Job Description

Strategy & Operations Manager, Marketing & Retail

Welcome to the Traegerhood:

Our business is BBQ, and business tastes good. Traeger invented the wood pellet grill over 30 years ago, and we're fanatics who are dedicated to bringing people together to create a more flavorful world. From our headquarters in Salt Lake City, we work tirelessly to provide a world-class experience to our customers, retailers, and especially our employees. If you're a team player who's dedicated to delivering top-quality results every day, then we want you to come cook with us.

The ideal candidate brings deep retail experience, a track record of building internal scorecards to show how retail media investments scale to ROI & revenue and a passion for scaling new processes to bring along cross functional teams. This individual must be an exceptional executive storyteller, capable of building high-impact presentations that translate deep analysis into clear narratives to secure leadership buy-in for marketing & media investments.

What you'll do:

Channel Strategy & Support – Retail & Marketing

  • Supports the Director & SVP in shaping Retail Marketing Strategy by building the analysis, narratives, and planning tools that inform business decisions — using brand + product + media investment data to sharpen direction and recommendations.
  • Builds out QBR Scorecard materials, monthly organization reports, and other analysis that give leadership clear visibility into ongoing plans and performance.
  • Partners cross-functionally with sales, brand marketing & creative, product, and finance to ensure alignment on priorities, budget & scorecard tools, acting as the connective tissue that keeps workstreams consistent and on-strategy.
  • Develops the data-backed narratives and presentation materials used in retail partner business reviews, equipping the Director/SVP and account leads with clear, defensible stories for external conversations.

Insights, Analytics & Performance Management

  • Standardize performance tracking and reporting across workstreams, supporting process owners and applying a structured approach to tactical operational execution. Key working items include: Retail Media ROI trackers, post-reporting of marketing investments, KPI tracking & executive-level share-outs & communications.
  • Own end-to-end retail media ROI analysis — from raw platform and POS data to validated, defensible metrics — and translate findings into compelling results reporting for both internal executives and external retail media partners (e.g., QBRs, JBPs, post-campaign readouts).
  • Build and maintain data pipelines and dashboards (e.g., Excel, SQL, BI tools) that connect retail media investment to sell-through and revenue outcomes, enabling faster, more confident decision-making across the team.
  • Pioneer new tools and execute key deliverables for our annual planning process, new product launches, and annual retail partner marketing investments, including materials for executive reviews & scorecards.
  • Partner with teams to pilot, operationalize, and support AI-driven tools and workflows across the retail team & marketing.
  • Leverage shopper data, retail insights, and analytics to drive strategy and improve retail effectiveness.
  • Develop quarterly & annual marketing plans tied to clear performance KPIs and ROI targets, optimizing investments based on performance and goals. Build out a scorecard & check-in system to monitor & report on retail performance.

What you need:

  • 5+ years of experience in retail, channel marketing, Strategy and/or Brand Marketing and CPG
  • Strong background in driving success with existing retail partners, managing launches and optimizing investments for growth
  • Expertise in managing a marketing budget and optimizing spends for measurable impact, specifically retail media networks.
  • Excellent relationship management, communication skills and building tools to support retail performance narratives.

Why You Will Love Working Here:

  • Be part of the most disruptive force in outdoor cooking
  • Join a true team working towards a common goal
  • Culture of risk-taking, innovation, & quality
  • So. Much. Food.
  • Have an outdoor lover’s paradise in your backyard
  • Full medical/dental/vision package to fit your needs
  • 401k to help you plan for the future
  • Tuition reimbursement
  • Individual professional development programs & initiatives to help you grow professionally
  • Great discounts on all things Traeger
  • Did we mention all the food?

Traeger may use AI tools for resume-screening purposes.

Traeger, Inc.

About Traeger, Inc.

Since its humble start in Oregon in the 1990's, Traeger Wood Pellet Grills have been the outdoor cooking choice of food enthusiasts. For years, the grills were offered in limited quantities and geographic areas. However, as people began to taste the food cooked on a Traeger, word spread about the unique flavors only Traeger natural wood pellets can provide.

Now, to meet customer demand, the same quality Traeger Wood Pellet Grills are being offered to everyone.

Backed by the same original principles and values along with advanced technology, Traeger is committed to providing:

•A quality grill that is easy to use.

•A commitment to superior workmanship.

•Natural and safe wood pellets which provide amazing, rich flavors.

•One grill that has six uses: a family can use daily to grill, bake, smoke, slow cook, braise, and barbecue. Great taste, every time.

•Exceptional value.

If there is one thing you will recognize with a Traeger is taste. No matter what type of food, no matter the quality of cut, a Traeger makes it delicious.

We are proud to be able to provide you with this incredible outdoor cooking product.

From our family to yours, we hope you enjoy!

Industry
Manufacturing & Production
Company Size
501-1,000 employees
Headquarters
Salt Lake City, Utah
Year Founded
1987
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