Job Description

Built on Willis Carrier’s invention of modern air conditioning in 1902, Carrier is a leading provider of heating, ventilating, air conditioning and refrigeration systems, building controls and automation, and fire and security systems leading to safer, smarter, sustainable and high-performance buildings. We constantly build upon our history of proven innovation with new products and services that improve global comfort and efficiency. Today, Carrier needs your talent to build upon this legacy and create solutions that matter for people and our planet.

Carrier’s Digital Products and Software team is building solutions to reimagine systems that shape the way we live, work and play. We're setting the standard for healthier, safer and more resilient built environments – and connecting the cold chain to improve the process of safely shipping and storing food and critical medical supplies.

We are seeking a passionate, creative and results-driven Marketing Specialist to join our Lynx® digital solutions team. Lynx is the infrastructure that digitally enables the Connected Cold Chain resulting in unprecedented visibility. The successful candidate will report to the Sr. Manager of Integrated Marketing. Responsibilities include the execution of integrated marketing campaigns and initiatives across a variety of channels including email, social, web, events and more. The ideal candidate must be able to thrive in a fast-paced environment and be a master of managing multiple campaigns and deadlines with a keen eye for quality and brand standards.

As a Marketing Specialist, you will be responsible for but not limited to the activities and tasks listed below:

• Collaborate with the global Communications & Marketing team to support marketing campaign execution.

  • Email operations: coordinate, build, test and deploy effective email campaigns

  • Website project management support

  • Work with the team to identify opportunities and help execute social media strategy through competitive research, messaging, audience acquisition and social listening.

  • Assist with the design, build and execution of social media content

  • Work with the Lynx marketing team on the execution of a channel marketing projects

  • Coordinate with creative partners, vendors, and digital partners on various projects

  • Report on campaign performance, trends, etc.

• Provide general support and help project manage various events, trade shows and conferences

• Manage the department’s invoice, purchase order and expense tracking/reporting

• Complete other duties/responsibilities as directed by marketing management

REQUIRED QUALIFICATIONS

• Bachelor's degree in marketing or communications

• 2+ years of B2B marketing experience

• 6+ months of experience with project management

PREFERRED QUALIFICATIONS

• Preferably in a SaaS/cloud environment

• Proficiency in Microsoft Office applications

• Exceptionally strong written and verbal communications skills that reflect an ability to clarify and simplify complex issues and subject matters

• Strong project management skills, interpersonal communication skills and a successful track record

• Experience with Adobe Creative Suite

• Strong organizational, analytical and problem-solving skills

• Self-driven and proactive

• Ability to multitask, work with a sense of urgency under demanding deadlines and balance multiple projects

• Team player and willing to collaborate with others on projects

• Familiarity with social media and marketing support platforms (Twitter, LinkedIn, LinkedIn Sales Navigator, HubSpot, Salesforce, BrightEdge, etc.)

• Ability to travel up to 20%, if required

This is a hybrid position located in Beverly, MA.

#LI-Hybrid

RSRCAR