Job Description

Marketing Specialist/ Co-Marketing - Bogota波哥大社招全职职位 ID：O0804职位描述Campaign Strategy and Execution: Plan, lead, and execute omni-channel communication and marketing campaigns in the Colombia market, ensuring excellence in concept creation, design, messaging, and communication materials.
- Strategic Collaboration: Work closely with commercial and cross-functional retail teams to ideate and execute campaigns that align with business goals.
- Data-Driven Approach: Utilize data-driven insights to identify key customer segments and sport-related needs, tailoring campaigns for maximum impact and effectiveness.
- Campaign Calendar Management: Strategize and plan the campaign calendar, ensuring timely and effective execution of all marketing initiatives.
- Performance Evaluation: Collate, evaluate, and report on campaign performance and sales conversion against established KPIs, identifying trends and insights for continuous optimization
- Cross-Functional Coordination: Bridge the communications between HQ Marketing team, Regional Marketing and Colombia Marketing to align the key strategies and make sure the execution is aligned with the HQ requirements.
- External Partner Coordination: Liaise and coordinate with external marketing agencies to guide campaign creative direction and media planning.
- Campaign budget management: Manage and allocate the reasonable budget for difference marketing activities to fulfill campaign goals.职位要求- Bachelor's Degree or above
- At least 5 years of experience managing and executing product marketing campaigns preferably in smartphone or tech industry
- Excellent professional level of English communications, Mandarin Chinese is a plus
- Results-oriented with strong communication and project management skills to get stuff done
- Vital and responsible, self-motivated & adaptable in the field of a fast changing and start-up environment
- Passionate about technologies and consumer electronics products
- Collaborative team player with superior influencing skills, who build relationships easily across various stakeholder groups to move initiatives forward
- A proactive individual with can-do mindset and who is able to work independently as well as a team-player 投递