Job Description

Join our team as a Marketing Specialist at the INTEGRIS Health Ponca City Hospital in Ponca City, OK.

Get to Know Your Team

• INTEGRIS Health, Oklahoma's largest not-for-profit health system, is seeking a dedicated caregiver to join us in our mission to partner with people to live healthier lives.
• Benefits of being an INTEGRIS Health caregiver include front-loaded PTO, medical benefits through the extensive INTEGRIS Health network, financial assistance for continued education, 24/7 mental health support and more.
• Take your first step toward growing your career by joining us.

As a Marketing Strategist, you will play a pivotal role in developing and executing marketing strategies tailored to the healthcare industry. This role involves understanding the unique challenges and opportunities within the healthcare sector and leveraging marketing tactics to promote healthcare services, engage patients, and enhance the overall brand presence. The position requires a blend of traditional and digital marketing expertise to effectively promote healthcare services and engage with diverse stakeholders. This role involves building and maintaining strong client relationships, understanding their business objectives, and ensuring the successful execution of marketing campaigns.

• Develop comprehensive marketing strategies aligned with organizational goals.
• Collaborate with cross-functional teams to ensure marketing efforts support business objectives.
• Develop campaigns promoting services and educating patients on relevant health topics.
• Utilize digital and traditional channels to effectively reach and engage health care consumers.
• Develop strategies to build relationships with health care professionals and physicians.
• Coordinate project timelines, deliverables, and resources to meet client expectations.
• Collaborate with internal teams, including creative, digital, and communications teams, to ensure the successful execution of marketing campaigns.
• Provide regular updates to clients on the progress of marketing campaigns.
• Use data-driven insights to inform marketing strategies and campaign planning.
• Prepare and present performance reports, highlighting key metrics and insights.
• Bachelor's degree in marketing, Business, Healthcare Administration, or a related field.
• At least five years of marketing experience in account management.
• Previous experience in health care marketing preferred.
• Excellent communication and interpersonal skills, with the ability to collaborate across departments.
• Experience in developing and executing successful marketing campaigns.
• Ability to work independently and manage multiple projects simultaneously.
• Ability to understand and articulate marketing strategies and concepts.
• Excellent project management and organizational skills.
• Familiarity with marketing analytics and reporting.

INTEGRIS Health is an Equal Opportunity Employer. All applicants will receive consideration regardless of membership in any protected status as defined by applicable state or federal law, including protected veteran or disability status.

INTEGRIS Health mission: Partnering with people to live healthier lives.

To our patients, that means we will partner to provide unprecedented access to quality and compassionate health care. To you, it means some of the state's best career and development opportunities. With INTEGRIS Health, you will have a genuine chance to make a difference in your life and your career.INTEGRIS Health is the state's largest Oklahoma-owned health system with hospitals, rehabilitation centers, physician clinics, mental health facilities and home health agencies throughout much of the state.